National Air Express Case Study

791 Words4 Pages
From reading the case study I would say a major problem is that the station manager Frank Smith is focusing on the budget constraints, which is important; however the needs of the consumer needs to be met. The service which is being provided in the case study is door-to-door overnight air-express delivery. The station manager Frank Smith is based in Chattanooga TN, his main concern is adding capital expenses when business does not seem to be increasing. The majority of customers in this area have pickups scheduled between 3pm and 6pm, however the majority of customers who call-in are requiring pickups around 5pm. A business problem that has risen is the majority of customers wanting pickups as late as possible around 5pm, and not enough drivers to satisfy the need. It appears that Frank Smith and his field service supervisor Martha Lewis have looked at the budget considerations. Many customers needs have not been met meaning the drivers were unable to meet the scheduled pickups requested. Overall there has not been an increase in the number of pickups, and they do not feel it is financially responsible for another truck and driver to be hired which would be at a cost of $1200 a week. From what was discussed in the case study, it does not appear that any action has been taken thus far to resolve the customer dis-satisfaction regarding pickups. Case Questions 1. Is the productivity measure of shipments per day per truck still useful? Are there alternatives that might be effective? The productivity measure of shipments per day per truck is a very useful tool in determining how effective each truck can be. In the Case Study of the National Air Express, Smith & Lewis manage a fleet of 24 trucks in Chattanooga TN. This can be used to determine the productivity ratio of each truck if the number of shipments received per day. Other alternatives to measure

More about National Air Express Case Study

Open Document