Moren Corporation Essay

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Case Analysis of Moren Corporation (A) 1.Immediate issues * Mr. Carter vice president of supply faces the responsibility of picking 1 of 3 companies for the first phase of the engineering design. 2. Basic Issues: * Moren Corporation does not have the experience in this new field of work and must outsource the completion of the engineering design, pole manufacturing and installation * Mr. Carter must ensure that the project is completed within a 3 year timeline and must ensure quality work. 3. Issue analysis and Information Summary: * The energy market is expanding rapidly and Moren Corporation must expand their operation in order to grab this demand * Traditionally they used towers to transfer the energy but not there was a new method using ornamental tubular poles which was more efficient. * They have never used this new method and the supplying companies they have worked with in the past have dealt with this slightly * a line using poles costs twice as much as the conventional towers * the tower companies and erection companies that Maren had dealt with in the past would not have the capacity to handle all the elements of the new pole concept * Must keep the engineering design phase at a budget of 1.5-1.8 million * two of the design companies: Travers and Bolton (T&B) and Crown Engineering (CE) Moren had worked with in the past and they have performed satisfactorily. The third company they are looking into is Pettigrew Associates which they have not worked with in the past but they are a large company, with many employees and a great credit rating. 4. Alternative Solution i) Travers & Bolton: * This company has some experience with the new tubular transmitting lines, and they have worked with Moren in the past performing satisfactorily. The pro of choosing this company is that Moren already knows what

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