Microsoft, Southwest Airlines and Disney

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Microsoft, Southwest Airlines, Disney Microsoft (MSFT) Microsoft Mission: is to enable people and businesses throughout the world to realize their full potential. Work to achieve this mission by creating technology that transforms the way people work, play, and communicate. They develop and market software, services, and hardware that deliver new opportunities, greater convenience, and enhanced value to people’s lives. Microsoft Background Microsoft was founded in 1975, by Paul Allen and Bill Gates. They started by selling BASICS the first PC computer language program to MITS Computer, Microsoft first customer. Still, it was not until 5 years later they started to dominate the computer operating system by producing DOS for IBM. Now Microsoft is a company that develops, licenses, and supports a variety of software products and services for different computer devices. They also produce a line of office software, and in 2001 they released Xbox entering the game console industry. It markets and distributes its products and services through original equipment manufacturers, distributors and resellers, as well as online. Board Members are elected every year using a majority vote system. Steve Ballmer has been Microsoft’s CEO since January 2000. Ballmer graduated from Harvard University in 1977, earning a Bachelors degree in mathematics and economics. Before working for Microsoft in 1980, he worked for two years as an assistant product manager at Procter & Gamble. He has being working for a little more than 30 years for Microsoft, while the average holding time of a CEO is about 5 years. During his more than 10 years as a CEO he has tripled revenue and double net income. He has guide Microsoft into two growing markets, console gaming and search. Bill Gates had been CEO before Steve Ballmer and now holds a position as Chairman. Also, Gates is the largest individual

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