Mgm504 Unit 2

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GM504-Unit 2 Organizational Excellence and Change May 19, 2014 Professor Dr. Donna DiMatteo-Gibson, Ph.D. Introduction Coca-Cola, the product that has given the world its best-known taste, was born in Atlanta, Georgia on May 8, 1886 (The Coca-Cola Company, 2014). A local pharmacist, Dr. John Stith Pemberton produced the Coca-Cola syrup (The Coca-Cola Company, 2014). He carried a jug down the street to a local pharmacy where it was sampled and considered excellent (The Coca-Cola Company, 2014). Carbonated water was added to the syrup to produce a drink that was “Delicious and Refreshing”, a theme that continues for the Coca-Cola product (The Coca-Cola Company, 2014). Dr. Pemberton thought that the two “C’s” looked…show more content…
There are more than 700K system associates, more than 3500 products, 250 bottling partners and 900 plants worldwide (The Coca-Cola Company, 2014). The company also has more than 23 million retail customer outlets (The Coca-Cola Company, 2014). Coca-cola believes that to continue to thrive over the next ten years and beyond, they must look ahead, understand the trends and forces that will shape the organization and prepare for the changes to come. Their mission statement is to refresh the world, to inspire moments of optimism and happiness, and to create values and make a difference. Their vision is to bring the world…show more content…
Openness includes collaboration, transparency, sharing, and empowerment. Openness in collaboration is the ability to collaborate with others to move forward beyond the boundaries of the organization (Suarez, 2013). Openness in transparency is organizations giving information and communicating becoming exposed to the public eye (Suarez, 2013). Openness in sharing is sharing and exchanging of assets and intellectual property in an unprecedented way. The empowerment in openness is knowledge, intelligence, and power being decentralized and spread on a global scale. Openness brings freedom of constant sharing and exchange of information on a global scale. The digital age allows issues to be identified quickly, so that something can be done to correct the problem (Bennis, 2013). Openness also gives new ways of communication giving global advertising and promotion of the organization and it’s
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