Merits Of Outsourcing Essay

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April 8 2007 Jason Lau Director – Business Development SNT Global Malaysia Dear Mr Jason Lau, THE OUTSOURCING MAGAZINE The OUTSOURCING magazine – which is the media partner of the Outsourcing Malaysia (OM) – is published once in every two months for the niche needs of decision makers in the outsourcing industry. The inaugural issue will hit the streets in June, 2007. Other than just carrying news and happenings on the global and local front, we are also lining up a few industry leaders, lecturers, and lawyers as columnists to attach a credible and critical edge to this magazine unlike usual trade magazines. The stellar cast includes Bobby Varanasi from the OM, Alan G. Downe of Multimedia University and other notable contributors. Some advisory groups and writers from overseas are also contributing articles and valuable information to this initiative. Design-wise, The Outsourcing avoids the usual look of ‘greyish’ trade magazines, by packaging various news columns into a neat and creative fullcolour layout. (I have attached A FEW unofficial mock up pages with this document below for a slight peek into the magazine’s feel) For your additional information, it will be sent to buyers and sellers of outsourcing services, other MNCs, GLCs and MSC-status firms as part of our “controlled circulation” strategy. Besides, the magazine boasts selected international audience and observers. It will also be made available at selected bookstores. As such, we really believe that this magazine would be a great vehicle for SNT Global to reach out to the right mix of big decision makers, besides enhancing its corporate image and presence in the country and region. Lau, let your firm’s voice be heard in this vast dynamic industry. I really hope that I could meet up with you or your firm’s representatives for a CASUAL discussion into this exciting media

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