Mainly because that stereotypical societal behavior is encouraged through advertisements on a daily basis. In the middle school years, the messages we send to boys and girls begin to hit them with full force as they become aware of and struggle to understand what it means to be a man or a woman in our society. We know that in adolescence girls self-esteem suffers. They often begin to feel less than competent and unsure of themselves. Some girls begin to lose their "voice" or "go underground" with their gifts and abilities as they absorb messages about what it means to be "feminine" in our culture.
The companies know that most young kids do not buy their own things but they do now that it is still productive to advertise for these things because the kids will go off to persuade their parents, family members, or others. Schlosser calls this “surrogate salesman.” In Kids As Customers, James McNeal, a professor of marketing at Texas A&M University defines the seven categories of juvenile nagging tactics as pleading, persistent, forceful, demonstrative, sugar-coated, threatening, and pity nagging. All of these types of nagging builds up on the parent and eventually they usually give in, in order to make up for all the time they stay at
This entire story was sort of a coming of age story for Sammy, and a realization of his mistakes while admiring girls in the A&P, and acting as the adolescent he was, making irrational, and perhaps un-wise decisions too fast and without enough thought. Although his brain and the girl’s brains may not be quite as developed as the adults, they still share many of the same qualities, and perhaps if they really wanted to, make rational decisions as adults do. The adults on the other hand could also go “backwards” and make irrational and perhaps bad decisions as Sammy and the girls do. Throughout life this is seen, with almost every living thing, something like it was meant to be, and like most things in the world it can either be a wonderful thing, or a viscous sort of circle of bad things. Who knows, the world’s scientists might never know what goes on in a teenagers
Bad conformity can be found everywhere, especially in the media. TV shows and Advertisements depict people being perfect and beautiful looking when it’s mostly airbrushing that makes them look that way. The Youth then begin to think that’s what people should look like and they want to look like that. Knowing that they can’t look like the models in the Advertisement, the youth sometimes become depressed. The belief that Physical beauty is more important than intelligence is a very common habit throughout the world, especially in schools and as a result, people may often conform to accept values of appearances rather than focusing on the values of a persons gifts and talents.
Justify your reasons/explain why? The kind of customer that would like this advertisement is children as this kind of advertisement would catch their eye right away. Adults as they would want to keep there children entertained (they would use this cartoon series to do so). Most teenagers would have a negative impact at all they care about if MTV, and social networking. 4.
shows, vitiates the purity and innocence of young minds. On the internet, children under the age of 18 can enter adult websites; such as Xtube, Fakku, and Redtube. Sure they ask for the age when you first enter the site, but lying is always possible. Though many people argue that it’s up to the kids to decide what they want to watch the rated contents or not, but if there is no internet then the kids wouldn’t even be watching it in the first place. Maybe adult pornography sites don’t apply to every single kid, but how about the violent, gory, and explicit video games that elementary school children play?
From an early age we have been shown with images and messages that reinforce the idea that to be happy and successful we must be thin. Even if someone reads magazines, newspaper, watch television it will say that being fat is very bad. The most frightening part is that this destructive message is reaching kids. Many of them feel bad that they don’t look like that actor or actresses. There is always a low self-image body against women by media.
2008), have a constant bombardment of marketing messages, appearing in magazines, on the television, the Internet, billboards, the radio and sides of public transport. Children are considered one of the most vulnerable audiences and are seen as the primary target for marketers today because they are vocal about what they want their parents to buy and therefore influence their parents buying decisions, often known as “pester power”. This essay will use cross cultural evidence to address the problems children face today in the world of advertising, primarily focusing on the effects of television advertisements as it is the predominant medium that advertisers rely on to market products to children. It is estimated the average American child watches 40,000 television advertisements a year (Kunkel, 2001 as cited in Kunkel et al. 2004).
It targets the basic needs for kids such as self-esteem, society’s acceptance, and beauty. I feel that the media plays a part why young men choose to use steroids, in hopes of being like that famous athlete on television or billboards. I believe the covers of magazines and television may play a part in young girls who develop eating disorders and even drug use. It is almost as if the media teaches children and teenagers that if ones wear certain shoes and clothes someone will be happy. I feel that our young people will lose their identity and forget what is really important in life.
Like Kilbourne said, they are the prime targets. A teenaged girl who views this ad, will be able to understand the message being conveyed which is why our society has become obsessed with the way they eat. Eating disorders are potential outcomes of these ads and other forms of media result in this obsession with being thin. Intersectional analysis is demonstrated in the article by Kilbourne in that “the socialization that emphasizes passitivity and compliance does not apply to many African-American and Jewish girls, who are