Mclaren Essay

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Wall-to-Wall MEDIA KIT McL AREN MUR À MUR 1 NORMAN McLAREN’S WORK IN THE HEART OF THE CITY DOWNTOWN MONTREAL’S ENTERTAINMENT DISTRICT, THE QUARTIER DES SPECTACLES, WILL SOON BE TRANSFORMED INTO A VAST OUTDOOR LABORATORY FOR SEVEN EXPERIMENTAL VIDEO ARTISTS, AND A SPECTACULAR PLAYGROUND FOR PASSERS-BY, AS THE AREA HOSTS McLAREN WALL-TO-WALL, A PLAYFUL CELEBRATION OF THE TREMENDOUS HERITAGE OF THE FOUNDING FATHER OF CANADIAN ANIMATED FILM, NORMAN McLAREN. IN THIS EVENT—A JOINT INITIATIVE OF THE NATIONAL FILM BOARD OF CANADA (NFB) AND THE QUARTIER DES SPECTACLES PARTNERSHIP—SEVEN UNIQUE, SPECIALLY COMMISSIONED VIDEO WORKS INSPIRED BY McLAREN’S FILMS WILL BE PROJECTED ON THE FAÇADES OF SEVEN BUILDINGS IN THIS DISTRICT. McLaren was one of the forerunners of digital art. Throughout his career, he experimented and innovated in his chosen artistic medium, animated film. The Quartier des Spectacles, with cutting-edge architectural projection ideal place to present these original video creations that extend, reinterpret, and dialogue with McLaren’s films in an unforgettable way. From April 11 to June 1, 2014, the McLaren Wall-toWall exhibit will light up the night in the cultural heart of Montreal to mark the 100th anniversary of McLaren’s birth. The exhibit consists of seven video works in two categories: three interactive installations by Montrealers Kid Koala (in partnership with Hololabs) and Theodore Ushev (in partnership with Iregular) and Montreal design studio Daily tous les jours, as well as four films selected in an international competition especially for this event. © 1949 ONF systems as part of its permanent infrastructure, is the 2 DOSSIER DE PRESSE QUARTIER DES SPECTACLES SHER BROO KE RUE 5 RUE STNO RT RBE RUE ST-DENIS BOUL. ST-LAURENT AV. DU PRÉSIDENT KENNEDY PROMENADE DES ARTISTES PARTERRE RUE EMERY RUE CITY

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