How I Did It: Jerry Murrell, Five Guys Burgers and Fries. Retrieved October 28, 2012, from Inc.com: http://www.inc.com/magazine/20100401/jerry-murrell-five-guys-burgers-and-fries_pagen_2.html Yu, R. (2009, June 08). Fast-growing Five Guys burger chain sticks to basic, fresh food. Retrieved October 28, 2012, from USA Today:
Brands, Inc., they serve a variety of Tex-Mex foods including tacos,burritos, quesadillas, nachos, other specialty items, and a variety of "Value menu" items. Taco Bell serves more than 2 billion customers each year in more than 5,800 restaurants in the U.S., more than 80 percent of which are owned and operated by independent
The three main points I will compare the restaurants’ by is the fan base, the choices, the taste, and the prices. First off, McDonalds has more history and a much longer track-record than Chick-Fil-A does. McDonalds was founded in 1948, while Chick-Fil-A was founded in the early 1960’s. After being founded McDonalds quickly became famous for their 15 cent hamburgers. In seventeen years, McDonalds had 700 stores nationwide.
Subway vs. Jimmy John’s History Mason Cothran borrowed one thousand dollars from family friend, Peyton Vandiver, to start his first sandwich shop on August 28, 1965. Subway restaurants have been consistently ranked in Entrepreneur magazine’s top five hundred franchises, and Subway was selected as the number two overall franchises in 2008. Additionally, it was ranked as the number three “Fastest Growing Franchise” and number one “Global Franchise” as well. In March 2011, Subway was ranked the most popular Fast-Food restaurant in the United States in a poll of over 43 thousand social media users. At the end of 2010, Subway restaurants surpassed McDonald’s restaurant with 33,749 restaurants across the globe.
Over the course of years new items would be added to the menu; however the original Chick-fil-A sandwich would always be the leading sandwich. Since 1967 Chick-fil-A has become the second largest quick service restaurant in the United States. Currently, there are over one thousand seven hundred locations in thirty nine states. In 2012 sales reached four point six billion dollars, this was a fourteen percent increase since 2011. Chick-fil-A’s SWOT analysis Strengths *Established in the United States *1700 locations in 39 states *Successful advertising slogan: “Eat morchicken” *Well known for its chicken sandwich and other chicken products.
| 1. Determine how Five Guys’ philosophy sets it apart from other fast-food chains. Five Guys Burger and Fries is a family business that was established as a small hamburger take-out shop in Arlington, Virginia. Five Guys’ philosophy concentrates on food; their goal is to do better hamburgers and French fries than anyone else in that industry, as well as, focusing on a few items and serving them to the best of their ability. The meat for the burgers is eighty percent lean, is always fresh and never frozen.
McDonald’s started investing in Chipotle in February of 1998, and supported them financially for seven years.1 This financial backing enabled Chipotle to expand nationally and become large enough to offer stock. In 2006, Chipotle and McDonald’s went their separate ways in order to focus more on each company’s core activities. Currently Chipotle operates 956 restaurants in 35 states in the United States, the District of Columbia, and Canada.2 The company is expected to open up between 120 and 130 new restaurants in the upcoming year. Clearly, the history of Chipotle’s business demonstrates a success rare in the fast casual food business. (Appendix A) 1 2 (Investor Relations, Chipotle Mexican Grill) Ibid.
They also advertise new products weekly to keep the market intrigued on what they’re selling next. Size and scale of the business McDonald's is the leading global foodservice retailer with more than 34,000 local restaurants serving nearly 69 million people in 118 countries each day. Ownership – McDonald’s cooperation is one of the largest chains of fast food restaurants in the world, headquartered in the United States operated by Richard and Maurice McDonald, the company began in the 1940’s as a barbeque restaurant until they changed the whole menu to hamburgers and fries in 1948. Businessman Ray Kroc joined the franchise in 1955; he decided he wanted to purchase the chain from the McDonald brothers as he oversaw its worldwide growth, serving around 68 million customers daily in 119 countries. A franchise is a legal authorization granted by the company to sell or distribute its goods or services in a certain area, there are different methods of operations depending on the product, but basically you can use the companies name and their logo, McDonalds is a public traded company, which means anyone can buy shares in McDonalds with limited
College Writing America has become a “Fast Food nation”, which is what Eric Schlosser, author of the book Fast Food Nation, calls it. Why does he call it this you ask? American has known a hamburger and fries as the “American meal” ever since the early 1920s when White Castle was founded. The McDonald brothers opened their redesigned restaurant in 1948, and several fast-food chains that exist today opened soon after. Burger King and Taco Bell started in the 1950s, and Wendy's opened in 1969.
* NOW: * Yum Brands, Inc . is the world's largest restaurant company in terms of system units with nearly 32,500 in more than 100 countries and territories. * Yum! Brands, Inc ., is a Fortune 300 company * Yum! Brands, Inc. global system sales totaled more than $22 billion in the year 2001.