Global Supply Chain Management and Strategic Sourcing Case Study Questions Question 1: Based on the risk factors associated with the Bugabyte and the Bugabyte Lite, which product do you think Grunwald and Vogel will recommend as the best candidate for assembly outsourcing? This case study is embedded on procurement management and global sourcing. This is supported by the move of Metrovox outsource various functions from suppliers in China where it purchases the components of both Bugabyte Lite and Bugabyte for its assembly plant in Germany. In an effort to maintain its market position and competitive advantage, Metrovox was compelled to improve its previous product-Bugabyte by developing video capability. The new development had great impact on production such that it was delayed thus delaying delivery of the product by 30 percent.
Discuss how the economic environment in the US culture was changing. How did the changes affect the toy industry and Gilbert? There was a higher demand for low cost, low quality toys that A.C. Gilbert couldn’t compete, until the point where the company introduced 50 new toys for different age groups and toys for girls and preschool children. Although the company tried to change and adapt to the rapidly changing industry, their low quality toys hurt the company a lot, because of the high return rate on some of the poorly built toys. 5.
The recall brought Mattel lawsuit dealing with children illnesses and deficiencies, Causing Mattel to lose lots of money. Another big problem for Mattel was trade market and not manufacturing their product themselves and allowing the manufacturing to happen in China. This caused Mattel to not have control of what they were producing. This also gave Mattel’s competitors a chance to move up in the industry due to making more sale caused by Mattel’s lost in the consumer base. Alternatives Mattel needs to make a standard set of rules and regulation that need to be followed by everyone associated with the company.
Identify the situation that this business is facing ReignCom has experienced great success abroad in other countries, but they now want to increase their presence in China, which is experiencing a boom in the MP3P market. The challenge is they need to decide if they want to build their own plant and market their MP3P under their own brand or outsource it to an existing/new partner or give other companies the license to use their brand. The CEO, Moon wants to create the most efficient supply chain that will be beneficial to his company. Consider and evaluate how this business should manage their supply chain in the future. As part of your analysis, answer these questions: o Can the old strategy continue to work in the future?
The heavy dependence on retail stores leads to widespread availability of counterfeits which provides a unique challenge and directs towards the importance of having own-stores to ensure the legitimacy of the products. Another problem Shanghai Tang faces now is the need of shift of customer focus from European and American buyers to Chinese customers which will expand the customer base of the company. Even though a lot could be done better the management process of the company is excellent which includes the following i) Design Process: The mixture of both the core collection and seasonal collection maintains a balance between trademark products and the newness factor. The focus on theme and the creative designer as the core adds a lot of value to the design process. ii) Brand Considerations: Focus on the Shanghai Tang DNA leverages the brand equity that has been developed till now but on
Bloomingdales is a higher end store that sells high quality products at a high price. They are currently losing many customers because the economy will not move out of the stagnation period. Right now the customers need to be saving their money in case they need it later to pay bills rather than spending it on clothing. Many consumers are starting to shop at stores like Macy’s or Kohl’s where they are offered almost the same quality products at lower prices. Some of Bloomingdales biggest competitors are Neiman Marcus, Saks Fifth Avenue, Bergdorf Goodman, Barneys New York, Lord & Taylor and Nordstrom.
What long-term strategy should Wal-Mart adopt in China? What Should Wal-Mart Do? Although the continued market expansion into China may seem desirable, Wal-Mart should slow expansion in China until infrastructure expands to support its unique distribution system. China’s under-developed highway network severely hampers Wal-Mart’s effort for efficient distribution. Instead of ending operations, it is important for Wal-Mart to remain a viable competitor in the Chinese market and not completely abandon its foothold gained thus far.
The heavy dependence on retail stores leads to widespread availability of counterfeits which provides a unique challenge and directs towards the importance of having own-stores to ensure the legitimacy of the products. Another problem Shanghai Tang faces now is the need of shift of customer focus from European and American buyers to Chinese customers which will expand the customer base of the company. Even though a lot could be done better the management process of the company is excellent which includes the following i) Design Process: The mixture of both the core collection and seasonal collection maintains a balance between trademark products and the newness factor. The focus on theme and the creative designer as the core adds a lot of value to the design process. ii) Brand Considerations: Focus on the Shanghai Tang DNA leverages the brand equity that has been developed till now but on the other hand it limits the creativity of the designers.
Mattel , being implemented everywhere in the world, it enforced its branches to respect law and ethics when it comes to do business, so this paper will show how effective was this enforcement, even though the company was found in the middle of problems, when it was accused of merchandizing unsafe products that were manufactured in China. Looking at this problem on legal and ethical perspective, the study will show to what degree, Mattel could be held responsible and what should be done earlier to prevent that situation. Keywords: Mattel Inc., leader, design, manufacture, marketing, family product, responsibility, kids` safety, environment, philanthropic, world, branches, China, problem, legal, ethical, prevention, situation. Responses A) Do manufacturers of products for children have special obligations to consumers and society? If so, what are these responsibilities?
These first impressions are based on etiquette and greeting rituals that vary for different countries. (Legacce) However, creating a positive first impression is not enough. One should also have an understanding of the following aspects of business etiquette of other culture. I came to USA in 2007, I got a great job as a jeweler designer for “Jewel Genie” San Diego CA was a big step for me. My boss would handle all communications with Hollywood designers.