Management and a Hort History of Chocolate

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I. BACKGROUND OF THE CASE Chocolate is a processed, typically sweetened food produced from the seed of the tropical Theobroma cacao tree. The word “chocolate” comes from the Aztec word, “Xocolatl”, which ironically means “bitter water”. A chocolate is indeed an energy booster, something that somehow makes us happy and everybody’s favorite but it has its own story. The meaning of chocolate has truly evolved through time. It already played different and important roles like being an idol. Yes, for the Mayan. A cocoa bean was being closely linked to the Mayan merchant god, Ek Chuah. Also, a cocoa bean being a means of exchange, the Aztecs and Maya’s used chocolate as currency. Cacao beans were so valuable to them that they were used as money. It is said that ten beans could buy a rabbit, or even a slave. Generally only the richer people drank chocolate regularly though, because drinking your money is expensive. A cocoa plantation was even established just to increase such source of money. Hundred years ago, the Aztecs and Mayans had already realized the medical value of cocoa and up until now chocolate has a wide range of health benefits. The smell of chocolate increases theta brain waves which trigger relaxation and eating dark chocolate every day reduces the risk of heart disease by one third just to mention some. Everyone’s favorite chocolate was made possible by the help of C.J Van Houten, which make it more affordable. The Quakers whose inspiration was for the good of the poor are the one who made a 360 degrees turn around for the chocolate industry. One of them was John Cadbury, who made a breakthrough as he become successful in establishing his name in the sweet industry. His multi-stream approach helps a lot to make the name “Cadbury” so popular even at present. His collective efforts in treating his workers pleasantly and giving them what they deserve became

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