However because of subtexts known as unstated or hidden messages used in these advertisements we buy those things anyway because it had convinced us it will make us look cool or we’ll have fun with it.Cover girl sounds convincing that this lips gloss will not make our lips sticky and that it makes our lips shine. In this ad Eva’s lips appears to be very glossy. Do you believe that the lip gloss really does make them shine or that they edited her lips that way? Also in this ad the persuasive strategy used is pathos. Eva is very happy while wearing this lips gloss.
“When quizzed, they rattle off a list of favorite designers as if they're reciting the periodic table, instantly recognize the significance of Glickman's purse being a Jil Sander, and rhapsodize over the genius of Andre, a personal shopper at Mazza Gallerie's Neiman Marcus. (Alter).” Fitting in can be crucial at a younger age. You want to know the latest trends and wear what everyone else is wearing. Although, in some cases just showing you can afford a certain brand shows your high class status. In Alter’s article, the girls all state where they buy clothes, what they wear and all have personal shoppers to help them find new trends.
Natasha Eason Engl Comp Sec 214 Sept 20, 2011 Ad Analysis Essay Cover Girl is one of the most successful cosmetic companies in the world. In this ad Cover Girl is trying to endorse the product Exact Eyelight Mascara. The ad to me seems to target young and middle age woman of any race or some men that think that they can make their women (spouse) look like the model in the ad. The ad uses white and nude like colors, very large text and a very close up picture of the model to show how the new mascara will bring out a person’s eye. It shows the four different shades that the mascara is available in on the side to try to get the target audience attention.
The sexy words “eye candy” and “wink wink” grab people’s attention, and the products are not bad because they are in fashion and feel comfortable. Perspective for Producers Sale orientation is an important philosophy in marketing management (Lamb, Hair, McDaniel, 2009). Producers will absolutely want to sell as many products as possible. The ones from A&F can earn a niche in the market and become popular by its special design. As an A&F spokesperson said he could enumerate “at least 100 reasons why a young girl would want thong underwear” (Plagiarism, n.d.).So clothing producers should not miss the demand of young children’s market.
“Pink Think” Lynn Peril presents an essay carefully chosen from the introduction of her book “Pink Think” about the chauvinism of the 1940’s to 1970’s as “a set of ideas and attitudes about what constitutes proper female behavior” (pg. 281). Women of the pink think era were persuaded by “advice [that] ranges from rather vague proscriptions along the lines of ‘nice girls don’t chew gum/swear/wear pants/fill-in-the blank,’ to obsessively elaborate instructions for daily living” (pg. 280) as guides of achieving ideal femininity. “Pink Think” wrote by Lynn Peril offers an assortment of brilliant evidences and facts, witty humor, and resilient opinions on sexism present from the 1940’s to the 1970’s, creating a comical, yet realistic view of the pink think era for readers.
I interpret this to mean that as much as we women would like to erase the thoughts from our heads, it is something that stays with us not only in childhood, but through adulthood as well. Santos mentions seeing a title on a magazine that reads, “How to find the perfect dress for that perfect evening”. This statement references the society that we live in and the emphasis we put on body perfection and designer things. Young girls and women alike are bombarded by the pressure from society to be a certain weight, a certain height, and to wear certain clothes. I think this poem also highlights the way we think others view us.
StudyApex is a medium sized chemical manufacturer with $60 million in annual sales. It has developed two chemical compounds but due to limited resources, it is only able to bring one of these products to market. There is currently a disagreement among Apex’s management regarding which product launch would be better for the company. A-115 is a new electrolysis agent and its $10 million market is stable. Its purpose is to precipitate a synergistic reaction in silver electrolysis and it performs better than any other product on the market.
They also try to sell that it makes you have a freshness about you. Olay body wash says that theirs can make you go from lathering to lavishing. Both the ads target women in general. They have a few of the same things in common but they try to sell completely different things. The first ad that I’m going to talk about is the Olay body wash from the Cosmopolitan.
Natural Hair vs. Relaxed Hair My speech today is to persuade you on why natural hair is healthier and less harmful than chemically processed hair. I was always natural up until I got to middle school. I started to wonder why I had this big, thick hair and every other girl had long straight hair. My two best friends informed me that they had gotten perms.
Although not as extensive as Ulta, Sephora does carry some hair care products as well. Sephora does however carry a larger selection of luxury brands such as Chanel, YSL, and Armani. With the exception of fragrance products, these designer brands will not be found at Ulta. These brands are significantly more