Lead User Theory Literature Review

25341 WordsMar 12, 2014102 Pages
LEAD USER THEORY LITERATURE REVIEW RESEARCHER: EINAR SVANSSON SUPERVISORS: ADRIAN BAILEY AND TIM COLES Table of Contents 1. 2. Introduction .......................................................................................................................... 3 Background of studies.......................................................................................................... 5 2.1 2.2 2.3 2.4 3. 3.1 3.2 3.3 3.4 4. 4.1 4.2 4.3 5. 5.1 5.2 5.3 5.4 5.5 5.6 6. 7. Open innovation ........................................................................................................... 5 USA sets the tone ......................................................................................................... 8 Nordic-US collaboration............................................................................................... 8 German speaking consortium ....................................................................................... 9 Industrial products ...................................................................................................... 12 Computer technology and software ............................................................................ 13 Consumer products/outdoor sports ............................................................................. 14 Tourism, toys and children ......................................................................................... 15 Quantitative ................................................................................................................ 20 Mixed .......................................................................................................................... 21 Case study ................................................................................................................... 21 Characteristics and construct

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