Kudler Fine Food S.W.O.T

1254 Words6 Pages
Kudler Fine Foods (S.W.O.T. Analysis) Chantay Jordan, Kimberly Joseph, Mary Hanson, Joy Turner FIN/370 September 26, 2011 Vicky Gore ”The SWOT Analysis is one of several strategic planning tools that are utilized by businesses and other organizations” (Tatum, Harris, 2011). SWOT stands for strengths, weaknesses, opportunities, and threats. In this paper Team C will be discussing the SWOT analysis of Kudler Fine Foods. The performance of SWOT will be used to analyze if Kudler Fine Foods has the resources and time to become an IPO and discuss any possible mergers/acquisition request to either expand or reduce assets. Kudler Fine Foods “Kudler Fine Foods is a local upscale specialty food store located in the San Diego metropolitan area. The company has three locations (La Jolla, Del Mar and Encinitas). Each store has approximately 8,000 square feet of retail space located in a fashionable shopping center. The stores are stocked with the very best domestic and imported foodstuffs and divided into the following departments: * Fresh Bakery and Pastries * Fresh Produce * Fresh Meat & Seafood * Condiments and Packaged Foods * Cheese's and Specialty Dairy Products” (Tatum, Harris, 2011) Strengths of going public with IPO The strengths of a company are very important when it comes to decided such a huge change like becoming an initial public offering (IPO). In this case Kudler Fine Foods has a prominent structure that resorts into overall satisfaction of the customers. The locations are very supportive to elegant tastes. The strengths of moving Kudler Fine Foods to an IPO are very profitable in most cases to the owner. With the company being a private company they were only limited to the investments from themselves. When a company goes public they make the company open to other investors which (if the company is successful) will put
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