Julia Gillards Misogyny Speech

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Essay The following analysis was conducted to map the reception of Julia Gillard’s misogyny speech over a variety of American, Australian and British media platforms. This analysis demonstrates journalisms reliance on emotional storytelling. By mapping Gillard’s speech on different platforms, we can learn about the politics behind the story: about the function of storytelling and the behaviour of journalists who function within different institutional contexts. Mapping Gillard’s speech demonstrates that different portrayals exist, clearly showing that journalists will tell one story or the other dependent on the context of their production and the limitations of their medium. I found that journalistic narratives relied upon anecdotal leads and personalised story telling to draw in the reader. For me, this demonstrates that journalism is at war with itself. In conclusion, my log demonstrates that Homo-Narrans – man the storyteller – is versatile, but at the core obsessed with drama and subjectivity. Only by conducting a case study like this does the reader come closer to the truth behind an event - the portrayals become less important and the facts start emerging from the pages. Throughout the 20th century the demand for news increased exponentially due largely to the progress of technology. This demand changed journalism permanently, and started the mentality that “if there is no news to the naked eye, it needs to be produced” (Boorstin 1992, p. 8). The increased numbers of journalistic platforms like online news, and the emergence of social networking sites like Twitter and Facebook means journalists can substantiate false claims using masses of ‘followers’. I found the number of online newspapers who used Twitter responses to validate their claims alarming, and a major concern for journalism. Monica Attard (‘Australia's prime minister comes out swinging in

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