Week 1: Chapter 1 Introduction Media Convergence in the Digital Era A Critical Approach A key reason for the recent rise of partisanship in today’s news media is economics. Newspapers and TV news have lost a lot of their audience to smartphones, social networks and the internet. Media must target smaller groups with shared interests (liberals, shopaholics, history buffs etc) to find an audience and advertisers economic incentives encourage the partisan divide (problems) to keep audiences attention and high ratings and viewers. More ads sell. this makes us question how trustable are news media really if all they want is ad money?
The Write Stuff- Language Analysis 1 Due to the current growth of a fast paced nation with the ‘need for speed’ and a ‘hurried existence,’ the article, “The Write Stuff” appeared in a popular magazine contending that “there is nothing quite like receiving a letter in the mail… that kind of effort really stands out”, pointing out that we as a speedy generation, need to slow down. The article addresses its audience seen to be young couples in a relationship, in a concerned and worried tone. The magazine opens up revealing a contrast between two different types of messages either sent through the mail or by text messaging. The magazine outlines to the reader although it “may be fast and efficient, nothing really beats receiving a long letter from a good friend…” The magazine writes this intentionally and displays it in the first paragraph because they know that in today’s day and age we are constantly seeking for convenience amongst every little thing. By referring to emails and text messaging readers find comfort and an almost relevance to the article.
To fully get the attention of the reader on the subject of television, the author had to do excessive research, especially on the ancient of the television. Neil Postman has so many facts to back up his argument; he even goes back to the 19th century. Readers can now have the same argument as Postman bring in the book; he gives enough facts that as a class we can have a discussion (argument). Postman, I don’t believe he uses Pathos; it’s more the emotional change that the people take from reading this book that changes the emotion of what they think the television media has done to society. But isn’t what Postman used.
Do media affect the way we view the world? Do we brain wash our nation knowledge with gossip we hear or read in America’ top rank magazine? Our society is becoming more globally interconnected with daily news and gossip around the world. We believe everything we hear and say because it may become the biggest issue around the world. In today’s world media has been taken to another level.
Advertising have gotten into mass media, delivering their messages into society. For example, there are a lot of advertisements on television to make the consumers curious about the products. Back in the 1920s needs to catch up with the Americans advertisements now because the adjustments has brain washed consumers more than before. 4. “The ideology of advertising in an ideology of efficacious answers.” To encourage consumers wants, needs and offer solutions to help them solve their problems.
The Tampering of Freedom of Speech In the Media Gilbert Anthony Martinez Charlotte Samuels Political Science 100 November 12, 2011 In this day and age of modern society dealing with an information based civilization, some people and agencies have a hard time with handling new and expressive forms of art and technological materials and due to this, our first amendment rights of freedom of speech are being violated unknowingly to many. We as a people are heavily influenced by the media and multimedia entities such as television, music, film/cinema, video games, the press, and of course the internet which is the fastest tool used in spreading information worldwide. With the extreme advances in technology and complexity, the world is now being exposed to new and astonishing mediums of art, expression, popular culture, and informative material that seem to anger the government, which in turn, policies supporting censorship are enforced or trying to become enforced. With the ever expanding process of technology innovation, these multimedia sources have gained more and more attention and are becoming increasingly more common. In terms of the general public, the media is most commonly understood or perceived as merely a means of entertainment.
Threat of substitutes from such services as internet providers is high and increasing as modern technology becomes more prominent, it is a driving force resulting in the disintermediation of traditional travel agency businesses. This consequently means that threat of new entrants is high, as anyone can now set up their own travel agency business online. Thereby the possibility of new entrants is greater now as opposed to in the 1990’s when the internet was not as prominent in the travel agency sector. Finally, rivalry amongst competition is high. This all concludes to the disintermediation of travel agencies.
When something is private to a person it is usually information about them that they don't want to share with the world. Privacy in the 21st Century is a major concern due to the rapid growth of technology, threats privacy to multiply, and raised new law legal and ethical. There for we need to be careful about what information we share with the public because of the lack of privacy. Technology has grown by leaps and bounds since we have entered the 21st Century. Privacy has brought much change and there are many things that we need to be aware of.
Nicholas Carr and Clay Sharkey debate whether or not the internet is actually making us smarter or dumber. “Never has a communications system played so many roles in our lives- or exerted such broad influences over our thoughts, as the internet does today. “that is one of Carr’s viewpoints. Shirkey believes that “every increase in paperback book to you tube, alarms people accustomed to the restrictions of the old system, convincing them that the new media will make young people stupid. This fear dates back to at least the invention of movable type.” I tend to agree more with Sharkey because there are a lot of learning toold we can gain from the web.
Interactivity has increased a lot with the evolution of sites such as twitter which can let the audience join in global chats through hashtags. This can often lead to the media seeing what is relevant in the lives of the public, and may even dictate what news stories make headlines etc. “Censorship is necessary.” Evaluate the claims for and against this argument. (24 Marks) The mass media is one of the crucial agents of socialisation in modern societies and is becoming an ever more present part of our lives. Many people argue that censorship within the media is necessary to protect vulnerable people or sensitive information.