If the owner decides e-Commerce is the correct way to do business there are other considerations that must be made as using the internet allows for global sales, meaning the owner needs to be aware of different regulations, cultures, and languages. In this paper I will discuss these issues as if I am the owner of a small business on the New Jersey Boardwalk who is looking to expand through the use of e-Commerce. Small Business Considerations for Using E-Commerce for Sales and Advertising As a small business owner I have just opened a new clothing store named The C&J Boutique. The store specializes in children’s and young adult clothing, and it’s located on the New Jersey Boardwalk. I have decided to look at using e-Commerce to acquire, sell, and advertise the products I sell.
Running Head: E-BUSINESS E-Business Task 1 WGU Abstract The purpose of this abstract is to evaluate the business model of a personal trainer employed by Bally’s in order to best determine an overall strategy to expand the business online. As a business manager, I will evaluate the businesses, current market demand, functionality, competition, strengths, weaknesses, and potential business opportunities. This analysis will allow me to establish an expansion plan via multiple digital marketing strategies as well as what social media tools to leverage to successfully expand online with a sustainable marketing presence. In today’s day and age, there has been a significant effort to promote fitness and nutrition and educate society on the dangers of obesity, an unhealthy diet and lifestyle. According to the IHRSA (International Health, Racquet and Sportsclub Association) the number of health club members has increased by 17.2 million in an 8 year period from 2005 to 2013.
The tandem of CVS and Caremark also allows customers to save money, setting CVS apart from competition. In addition to the speed provided by Caremark, CVS uses the ExtraCare loyalty program, which offers repeat customers special savings. CVS’s loyalty program offers various ways for frequent customers to earn rewards for filling prescriptions and/or making healthy decisions. The program is in extremely successfully in the United States, boasting over 70 million members. CVS recently incorporated beauty products and over the counter health products into the rewards program.
If I was Waldorf I would chose to pursue the third and fourth option; growing a new business and geographic expansion. With option three eHarmony would need to build a network of eHarmony-branded sites with each of them focused on key life stages such as weddings, pregnancy-fertility, parenting, and elder care. I think this could give eHarmony a competitive advantage by them upgrading their resources to keep them valuable and valuable resources can help a company maintain a competitive advantage. With this option there is also a chance to gain customer loyalty; for example, if a couple meets on eHarmony then they will be more likely to use the other sites for their wedding, their first child, and parenting. The next option I would chose to go along with growing a new business is to expand to other countries other than the United States.
Moreover, it also helps companies to build some special relationships with customers that are not possible in the other marketing systems such as collecting valuable customer data, product customization, personalized service, and getting the customer involved interactively. 2. Discuss the logic of multiple Web sites for one company. In the large company such as P&G need the multiple Web sites because the company has various kinds of products they need to be more specific to the customer of each product. In my view, one company which provides more than one product to the customer should create web sites for each product in order to make the right impression to the target customer of those products and the cost to maintain one web site is not that much compare with the other advertising channel.
Some of the requirements for our new system will be Halo POS Cash registers which will afford us with such options like changing prices in order to honor our specials coupons and discounts. This system will also afford our cashiers the opportunity to manage a customer’s order in record time through it’s touch screen monitors; which is a bonus since our customer’s will reap the benefits of time saved through personalized customer service which will help us maintain the lead in the neighborhood deli market environment. Additionally, we will replace our landline phone and dial up Internet service with a VOIP and DSL as part of the effort of bringing the Hometown Deli to the status of a Click-and-Mortar Business, a model befitting for the Hometown Deli since we are
The reason they’ve introduced them is because it encourages customers to come back to the store which means they are turning into regular customers, which would definitely benefit the business. Customer support processes for online systems As new technology has been introduced, there need to be customer support and guidance of how to use the product. Nowadays this can be find on internet , on the website of the company where they’ve got the product from where the customer can even send an email directly which can be answered shortly. Another way companies deal with customer’s enquiries is by using the systems where a customer has to ring a specific number and then it comes with option “press 1 if....” ,
Blogging at BzzAgent Case Study Analysis April 9, 2012 Recommendations for BzzAgent a. Improve the agent’s recruiting strategy b. Beelog should be kept online but with improvements c. Agents’ segmentation according to campaign’s strategic map d. Higher ROI for agents. a. Improve the agent’s recruiting strategy The current agents consider BzzAgent as a side job rather than real job where their earrings depend on their effort so they might not be putting enough dedication on the campaigns. Thus BzzAgent needs to recruit more students and young agents to bring new and fresh perspectives to the company.
This program is flexible, improves recruitment and retention, heightens Geico’s visibility in this tight market and will over-all enhance their profitability. Education and Development is another program that GEICO has to help their employees stay balanced in life and career choices, which include tuition reimbursement, insurance studies program GEICO University, virtual mentor, job post, GEICO family scholars program. The amenities and perks that are given to their employees include GEICO Federal Credit Union, many locations have fitness facilities or offer exercise classes, have onsite cafeterias, and provide education and training classes through GEICO University. The next program that GEICO has is the finance and retirement section. This portion of the program helps employees plan for their retirement by giving them investment options that include traditional and Roth 401K plans, profit-sharing plan, flexible spending accounts, life insurance, accident insurance, associate assistance program and matching gifts program.
Some major advantages of the RFDI technology are: * First, it gives companies a clear picture of when to restock their inventories as they are monitored by size and color. * Second, it allows sales representatives to improve their customer service by finding wanted merchandise in other Macy’s stores and having them sent to the customer’s home. This strategy has proven to lead to better inventory control and increase sales. * Finally, it helps sales associates identify the location of products in the store, which reduces labor costs and increases sales. The RFID system may reduce operation costs in the long run.