International Marketing Essay

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UNIVERSITEIT OF GENT Faculty of Economics and Business Administration 2013 2º Semester Business and International Marketing RESEARCH PROJECT: LAMPIRIS Filipa Carrilho Maria Cabeza Castro Susana Galarza Sologuren (GROUP 52) Table of Contents 1. 2. Introduction .......................................................................................................................... 6 Key variables to measure the international attractiveness of different countries ............... 7 2.1 Gross Domestic Product per capita Growth........................................................................ 7 2.2 Corruption ........................................................................................................................... 8 2.3 Score for all renewable technologies and infrastructures in each country ...................... 10 2.4 Ease of doing business ...................................................................................................... 11 2.5 Competitiveness ................................................................................................................ 12 2.6 Paying taxes. Total tax rate (% profit) ............................................................................... 13 2.7 Education........................................................................................................................... 14 3. 4. Belgian company active in green economy: LAMPIRIS ....................................................... 16 Analysis of the different countries ...................................................................................... 18 4.1 Brazil .................................................................................................................................. 18 4.1.1 Gross Domestic Product per capita Growth............................................................... 18

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