International Marketing Essay

11720 WordsNov 23, 201247 Pages
REPORT ON INTERNATIONAL MARKETING Submitted to Guru Nanak Dev University Amritsar In partial fulfilment of the requirement for the degree of B.com (SEM-I) Supervised by Submitted by Dr. Surinder Walia Trishla Malhotra (Associate Professor, B.com (Sem-I) Deptt. Of Commerce) 2656 Saroop Rani Government College for Women Amritsar-143001 Session (2012-2013) CONTENTS page 1.Introduction (1) 2.The global market place. (2) 3.Objectives of international marketing (3) 4.Economies of international trade. (4-5) 5.Political and legal influences (6-11) 6.Country Entry-decision and strategies (12-17) 7.The international product life cycle

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