Internal and External Discussion Essay

1051 Words5 Pages
Google, sometimes defined as the biggest tech company in the world. Not only has the company become a mainstay here in America but grow overseas as well. This paper will demonstrate how internal and external factors affect the four functions of management which include, planning, organizing, leading, and controlling within Google’s corporation. Additionally, this paper will also explain how globalization, Technology, Innovation, Diversity and Ethics affect’s the four functions of management of Google’s corporation. In this modern business world that utilize multitudes of technologies from mega computers to hand held devices. There is one company that has managed to secure its position. Google has become a household name all over the world. Google has enjoyed their success for most of a decade, this was not a result of pure luck. However it was a well-organized business endeavor that united sound business values with planning, leading, organizing, and controlling timely and quality products. In many ways Google is a company that has become benchmarked in the category regarding Technology, Innovation, Globalization, Diversity, and Ethics. Creating a great model for modern day technology, Google is producing the leading software tools and gadgets that we world desires. Technology and Innovation Since the beginning of Google in 1996, they have controlled the forefront with technology and innovation. The founders Larry Page and Sergey Brin, work together and came up with an idea that would shock their peers and the world. Both Larry and Sergey faced internal and external forces that would drive and inhibit the invention of Google. Coming up with a master plan to develop a search engine that fellow college students could utilize for information. Organizing their thoughts and talent they formatted and formulated the search engine. The growing popularity that the search
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