In a Revolving World Essay

686 WordsSep 2, 20143 Pages
In a revolving world: “Life is too short to be unhappy in business. If business was not a part of the joy of living: we might almost say that we have no right to live, because it is a pretty poor man who can’t get into the line for which he is fitted. (George Brown) Online Merchants and Brick-and-Mortar stores have certain pros and cons that differ based upon products offered and specific needs of the individual shopper. Statics shows that 61% of consumer's shop Brick-and-Mortar, compared to only 31% who turn to the internet. IN 2004, e-commerce accounted for two percent of all retail sales in the U.S., according to the U.S. Census Bureau. Almost ten years later, e-commerce accounts for six percent of all sales. The retail sales data for the third quarter of 2013, the latest available, is even more telling. During the third quarter, total retail sales increased 4.7 percent year-over-year. In comparison, e-commerce sales increased by a much higher 18.2 percent during the same term, according to the Bureau's revised estimate. "While the internet has been very effective at competing on price, it has not yet cracked the code of how to affordably get products to the end consumer on the same day they are purchased," Randy Anderson, head of CBRE Research, Americas, told WPC News. When E-Commerce can find a less expensive solution for same-day or 1-day delivery, Brick-and-Mortar shopping continues to win on this point. Another significant benefit for brands that operate Brick-and-Mortar stores is the way in which consumers spend their money while shopping. Statics shows that 40% of shoppers spend more than they had planned to while shopping in stores; while only 25% of buyers do so when shopping online. When shopping online, it typically falls into three categories; pricing, convenience, and product availability. Also, online shopping is similar to many other

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