Examine the ways in which digital technologies have changed the nature of media consumption in everyday life. The presence of digital technologies such as the Internet, social networking and mobile technologies has, in just the matter of decades, changed from being at the vanguard of revolutionary communication technology, to being for most people, an ordinary element of our daily lives and culture. The optimism of various digital technologies’ ability to revolutionize the nature of media consumption in everyday life has always been apparent with the continuously changing and advancing technologies. These technologies offer to create active and engaged audiences and interactive platforms for the desired level of consumption, which was not as readily available with the previous media age (Poster, The Second Media Age 1995) [1]. The Internet for example, for most, has predominantly become a foremost aspect of working life, leisure, social life and political life; it has become knitted within the permanent formations of our society.
The advancement of communication technology is responsible for people making connections with others around the globe that they may have never met without the use of the internet and its tools. In essence, the rapid advancement of technology has changed the ways in which humans communicate with one another altogether. In looking at technology and its impact on dating and relationships. It has considerably increased the dating pool. People seeking relationships have more access to other singles than what would be considered the norm for customs of the past.
The internet has completely changed the way today’s society views the world around it. Whether it’s a Facebook status, or a firsthand news story from halfway around the world, the internet has allowed people to have their voice heard on a global level, and has allowed them to share information in a much faster, and more efficient way. The internet has become a vital part of many countries economic infrastructure, and has allowed for the start-up of a multitude of different businesses. It has also given people the ability to have freedom of speech in places where saying the wrong thing could mean life in jail. Although internet access allows for a much more connected global society, multiple governments and private corporations plan on denying this for their own personal gain.
In the writings of Paul Ceruzzi’s, A History of Modern Computing, he begins by mentioning the technological fix, and gives a brief history on the foundation of the internet as we know it today. Ceruzzi said that, “it is that those who proposed it (the internet) did not think far enough to anticipate the side effects.” (Ceruzzi, 203) The internet is amorphous and constantly changing over an ever expanding scope and range of wired and wireless communications devices, giving humans the freedom to express themselves electronically to others in ways that no one could have predicted. Although the freedom to communicate freely is a great advancement in technology, this freedom can also
Internet usage is on the rise and the main sources for obtaining information in the 21st century. Like with everything it has its advantages and disadvantages. One would say the advantages out way the disadvantages, making research more accessible at any time. Social media advantages and disadvantages were discussed and they have altered the way most individual post their business. It is no longer private and once it’s posted it can be used against someone.
There is no doubt that technology is a part of our daily lives, from social media, to tablets, and cellphones. It has practically invaded every aspect of our lives today. For college students in the 21st century, they have not known life without technology. The use of technology has created a peculiar lifestyle for them as they use it to study, take notes, sync calendars, hangout, and prepare for the future ahead. In today’s society, personal relationships and business relationships flourish through technology.
The exponentially rapid growth of internet technology brings into our lives a connection with literature like never before, yet in many ways it has shifted the way in which we view the world. In an article titled “Is Google Making Us Stupid?,” Nicholas Carr argues that the development of internet technology as our primary source of knowledge is depleting us of the “quiet spaces” that stimulate contemplation and deep interaction with the written language and replacing them with distractions and deviations. Though he exposes the intriguing relationship this powerful medium has to our society, Carr fails to consider other aspects that cause a shift in our behavior towards written material. What we are losing, perhaps, deals less with our minds and more with our heart, the poetic center for what we value. We’ve become lazy in our efforts to contextualize our lives with the information that is so readily available to us and no longer prize knowledge as we once
Advances in technology such as e-mail, cellular phones, and the Internet have made global communication more convenient. Companies create their own website to operate powerful information and sales channel with augmented geographical reach to inform and promote their businesses and products. By establishing a website, a company can endorse its products and services, and be able to give a little bit of its history and other information to those interested viewers. Technology has affected the learning environment tremendously, because training methods have evolved to a more advanced setting. I will not go far in siting an example.
That’s because in the modern day, there is a renaissance in mass media and there are many advanced means of communication and modern media trends and concepts. Nowadays, it has become tremendously easier to communicate with people from all around the globe through the social media and technological advances as the internet networks, websites, and smart phones. Vivian (2014) declares that the revolutionary 21st century phenomenon of social media is a significant addition to human communication as per mass communication. She also points out that social media is intermediated, but it is unique because it is accessible to anybody through the internet and without the traditional and costly printing presses and broadcast equipment’s that were needed in old days. This shows the big transition of media from my parents’ generation to my generation.
However, one aspect of globalization that tends to be most apparent in almost every facet of life is the emergence of technology particularly the way in which technology is globally integrating the peoples of the world. The advent of the Internet in its unquantifiable shape and form has over the past decade provided a common platform upon which countries from all corners of the Earth are able to communicate and share information. Despite widespread usage and availability of new technology, the issue been brought to the forefront of the debate between advocates on both sides of the globalization aisle. Information technology is not the cause of the changes we are living through. But without new information and communication technologies none of what is changing our lives would be possible.