Develop and document, on behalf of an organisation for which you do or might work, a detailed process whereby it will be possible to investigate, identify, assess, and include the needs of customers in planning processes. Activity 1.docx How can quality, time and cost requirements be balanced? It's all about the expectations of the customer and what they intend on using it for. If they pay a premium price for a product then they expect it to be of premium quality and a quick turnaround. If the product is of low value, then the quality expectation isn't so great.
FormPrint Ortho500 Case Study ProACT model Problem Statement: David Willis must choose a sales approach for FormPrint’s Ortho500 to best establish early market presence in the bracing market. Objectives: * Gain market share * Maintain/Gain profit * Demonstrate product knowledge to potential customers * Demonstrate knowledge on financing and ROI * Maintain brand equity Alternatives: 1. Use direct selling method with current sales team. 2. Hire independent sales representatives.
When you do this you put your funds and calculations in the hands of someone who job is to make as much money as they can from a project. You would not know of what is applies to a bill is correctly calculated for that service. I just don’t think it is good practice when you can easily go out and get cost estimates from different companies and then have a vendor bid for a service based off your price estimate. On the other hand is you do have vendors computing support, if you have a good one that you give a lot of business to, there is always the opportunity for discounts based on past and future service, and you can probably make out well when you have someone who is sound and trustworthy looking out for both you and the vendors benefits.
There is difficulty in determining forecast turning points that are, from increasing to decreasing sales. Opportunities and suggestions The opportunities that Kudler has in terms of technology include improved loyalty and profitability of customers, which results from various marketing strategies. Another opportunity for Kudler involves customer purchase behavior patterns. These patterns are recognized through the current system and would help Kudler refine its processes and offerings to best satisfy its valued customers. It is vital for Kudler to continue reviewing and improving its information system to ensure its appropriateness to the changing characteristics and needs of its customers.
What is the relationship between differentiation and positioning of products or services? Is the repositioning of the product in the simulation as you had expected it to be? Explain why or why not. Customizing options are extremely important to existing and potential consumers. For Thorr’s optimal marketing, they would also include lifestyle image, service offerings, quality engineering, and price.
In each of the collaboration project development stages, members have to cope with incomplete information and rely on input from other participants in the network. Members of project alliance might be competitors in other projects or have different priorities due to other deadlines. Project participants can also be confronted with clients who are directly engaged in the innovation and development process, as each project tends to be critical to the clients business function, performance and profitability. As a consequence of these factors innovation performance is a project alliance that requires high degrees of creativity, flexibility, low formalization, ongoing communication, and project structures that allow feedback loops from later to early
Case Analysis: Sales Force Integration at FedEx Introduction FedEx planned to carry out a major change in their sales force through a project named ARISE, which was short for “Achieving Revenue and Information Technology Synergies across the Enterprise”. In few words their main objective was to consolidate the FedEx and RPS sales units into a single sales force, customers were often confused or overwhelmed by the actual sales structure. In order to FedEx to achieve their vision, account executives would have to be in the capacity to offer both air and ground delivery offerings. FedEx’s upper management faced a challenging project essentially because they had to develop a new compensation plan for the combined sales force, compensation being one of the most critical elements of the overall sales integration effort. Challenges Because major changes had to be made to their compensation plan to successfully integrate FedEx Express and Ground sales, it is very important to determine the right balance in compensation.
As for the junior salespeople in Syntel, many techniques could be done to lessen its high turnover. * Provide opportunities for these salespeople to grow his skills, knowledge/expertise, and income. Although it does not mean promotion exactly. * Put a competent sales manager/s who will hold this team. They should have to be able to assess if they are providing the motivation, coaching, and resources needed for these salespeople to perform.
Large businesses are willing to pay dearly for operating systems that support dozens of processors and thousands of users, but a small business would be loathe to pay the same price when all they want is to run a small volume web server. By creating multiple versions with different feature sets, Microsoft is able to maximize their profits by gaining both types of customers. 2. What are the new features or enhancements made to Windows Server 2008? How is Windows Server 2008 different from Windows Server 2003?
Northern Caribbean University College of Business and Management Department of Business Administration Presented in partial fulfillment of the course MKTG 490- Strategic Marketing Marketing Plan To: Dr. W. Greenwood From: Latisha Simpson - 11120405 Travis Smith- 60100223 Gail Wanlis- Executive summary Seprod strive to serve its customers with value and competitive prices plus a wide assortment of products options. We aim to take advantage of opportunities by tightening channel relationships with our distributors and suppliers as well as our subsidiaries. Customer satisfaction is paramount as we attempt to cooperate as best as possible with the volatile economic conditions to meet customer needs. We target middle and lower class customers as well as children and family demography. It is our goal to position our products in such a way that our customer experience unrivaled satisfaction mentally and continue to patronize our organization despite our competitors offering.