Hcs 490 Week 4 Communication Research Paper

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Communication Paper By Jessica Montgomery October 15th, 2012 HCS/490 Makala Pollard Communication is a big part in the health care world for marketing with consumers and health care providers. This is a daily activity that occurs for information to be shared, discussed, reviewed, interrupted, diagnosed, and ways to help a person with any medical needs for attention or treatment. There are a variety of different communication modalities that are available that is used by consumers and health care providers. These modalities consist of e-mails, web-based forums, and electronic medical records. Within this paper the modality that will be focused on is e-mail communication. Benefits for the patient will be discussed, the value and importance of maintaining patient confidentiality, why these are effective means of communication between consumers and providers, how these communication modalities differ from the other forms of communication, and how media and social networking changes communication within…show more content…
People use media and social sites each day and some even look to these to find and obtain information. According to Hackworth and Kunz (2010), they state the following, “Social media networks that incorporate the capabilities of Web 2.0 technologies, which allow health care providers to offer video and photo-sharing, as well as podcasts also allow health care service providers distribute health-related information and instruction.” Media and social networking sites can provide good and bad publicity for health care providers. Some people will promote good experiences with the health care provider while others may not have such good comments. However, this is why it is important for health care providers to be involved with their patients and look out for media and social networking
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