Hcs 490 Week 1 Essay

415 Words2 Pages
University of Phoenix Material Health Care Marketing Information Matrix There are a variety of information sources that may be used by consumers to obtain information relating to the marketing of health care products and services. The following matrix is intended to assist you in organizing the information contained in these sources. Consider the types of marketing messages that these information sources may contain and the reliability of the marketing message. Following the provided example, identify three examples of your own. |Source of Health Information |Type of Health-Related |Marketing Messages |How the Consumer May Assess the Accuracy | | |Information | |or Reliability of the Marketing Messages | |List the information source, such as Internet websites, WebMD, MedLine, or the news media. |Type of information |List at least one marketing |List one approach the consumer may use to | | |provided by the source |message being communicated to |verify the accuracy of the marketing | | | |the consumer within this |message. | | | |information source. | | |Example:
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