Has Social Media Changed the Way We Communicate

638 Words3 Pages
It’s hard to fathom the drastic changes that have come into our lives, until one stops for a moment and realises how different life was a decade or so earlier. In recent times, it is the social media that has made a significant impact on our daily lives. The kind of global conversation that social media websites, such as Facebook and Twitter, have developed was beyond the comprehension of most people at the beginning of the decade. How does social media dominate our lives today? Social media has brought about a profound change in the way in which we interact with each other, as well as the world at large. Here are few of the ways through which social media dominates our lives today: ■Most people prefer to get their daily share of news by looking at stories and updates posted by friends on Facebook or from people they follow on Twitter, instead of reading news websites. As we get news from the social media, we know the person recommending it, which makes news social too. ■Social media has transformed the way we stay in touch with friends. ■Social media platforms and online boards are the new networks that one goes to for tasks, such as job- and home-hunting. ■Social media also influences our buying decisions as companies now leverage these platforms, which consequently has a considerable impact on our purchasing decisions. Associated with this is the way advertising is now conducted with a growing focus on social media marketing. ■It has made it easier to launch a business as interest-focused groups on Twitter, Facebook and other social networks help locate potential clients, collaborators and staff. How has social media influenced social behaviour? Social media has influenced social behaviour in several ways, such as: ■People today are more open and want to communicate with others. ■People want to meet like-minded people through online

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