The burger is affordable, portable, and customizable; they can be served gourmet-style or as a rustic yet classic to-go food. When it comes to a good hamburger, Americans definitely are not careless eaters. A report indicated that 75% of burger-lovers rank the quality of the meat as the first or second most important attribute to their burger. Second in line were toppings, ranked either first or second place by 42% of consumers. Even
Over the course of years new items would be added to the menu; however the original Chick-fil-A sandwich would always be the leading sandwich. Since 1967 Chick-fil-A has become the second largest quick service restaurant in the United States. Currently, there are over one thousand seven hundred locations in thirty nine states. In 2012 sales reached four point six billion dollars, this was a fourteen percent increase since 2011. Chick-fil-A’s SWOT analysis Strengths *Established in the United States *1700 locations in 39 states *Successful advertising slogan: “Eat morchicken” *Well known for its chicken sandwich and other chicken products.
Not only have their menu remained the same but so have their suppliers. They have been getting their beef from the same supplier for more years than Murrel can actually remember, and use Idaho potatoes instead of faster-growing cheaper potatoes from Florida and California (Melnick, 2011). Socially they set out to continually provide customers with their fresh made to order burgers and fries along with fresh add-on items like jalapenos and onions to name a few. Five Guys focuses on using their money to produce high quality food and still till this day do not advertise. Instead the company uses the money that would go to advertising to encourage employees to be courteous, clean, and proficient and food preparation.
White Castle began in 1921 by founder Billy Ingram and the White Castle hamburger is introduced in the market. The name White was meant to describe the company’s purity and cleanliness and Castle signified strength and stability. According to the company’s recent press release, White Castle was the first fast food hamburger chain, founded in 1921and now operates more than 400 restaurants in eleven states (2010). The original success of the company was in its marketing because before 1921, the hamburger was an undesirable product (Goldberg, 2010). In terms of fast food restaurant life span, even twenty-five years in business can seem like an eternity.
A.J. Crawford Michelle Pederson English 101-11 October 21, 2014 “Midas Burger for some Chicken” Midas Burger has been in business for 49 years and is one of the top places to eat in Arab, AL or around the south for that matter; just ask a regular customer. Try them one time and I guarantee you will become one of their regular customers also. They have one small problem: sometimes you have to wait. You see, at Midas Burger they prepare each and every order at the time you order.
So take the opportunity to savour our local Legendary Rendang Burger with some mouth watering local flavour to it. Classic 7oz. Burger The same great Hard Rock Legendary experience, just in a smaller size. A fresh Certified Angus Beef hamburger, lightly seasoned and cooked to order. Add Jack, Cheeddar, Swiss cheese or crisp seasoned bacon for an additional charge.
They have contracted with local cattle ranchers to provide the freshest and varied types of beef possible. They also offer three annual unique burgers; ‘The Wild’ is a burger made from venison and only offered during the hunting season. ‘The Game Fowl’ is another unique offering that is an Ostrich patty. Lastly and most popular is the ‘Beefalo’ a patty made of 100% U.S.A. certified beefalo offered for one month per year. To-go lunches are the mainstay of this business.
5 Guys Hamburgers 5 Guys Hamburgers, started in 1986 by Jerry Murrell, his wife and his four sons, began as nothing more than a small burger shack in a Virginia strip mall. Jerry started the company to give people better quality food and a different type of fast food experience. This is why 5 Guys makes their hamburgers ready-to-order with meat that has never been frozen, they offer a multitude of free toppings and the fries are never skimped on. During the beginning Jerry kept his day job while allowing his sons to oversee the shack’s operations. Jerry had always wanted to keep the company local, so he originally allowed for expansion to stretch only as far as the Washington D.C. area.
When President Obama moved to the White House, a Five Guys staffer suggested sending him a T-shirt. “That’s cheap!” Murrell shot back. Playing coy worked, and soon Obama, trailed by TV cameras, stopped by a store. He ordered a cheeseburger with lettuce, tomato, fresh jalapeños, and mustard — a classic example of Five Guys’ formula that sells 2 million burgers a week and was named Zagat’s “best fast food burger” for 2010. For this reporter, evaluating the burger first-hand was problematic: I’ve been a vegetarian for more than a dozen years.
Every dinner, lunch, and snack has become more efficient and become faster. The fast food industry is killing americans with their secrets. A hamburger and french fries have become the most common American meal since the 1950’s. However, what is rarely mentioned is the ingredients that they contain. All the juicy burgers and crispy golden fries never say where they come from or what ingredients they contain.