Groovy Essay

399 WordsOct 8, 20142 Pages
Couple dancing, enhanced by the individuality of the 1960s, returned in the 1970s with the hustle and other elaborately choreographed dances performed to disco music, a simple form of rock with strong dance rhythms. Disco dancing would completely dominate the social dance scene of the 1970s and most of the 80s. Eventually the growing popularity of late 80s music, including new age, punk rock, and funk, would bring about the death of disco. Disco was yet another "flavor of the month" in the dance world that was victim to over-exposure. It started out strong, with a small but loyal following; eventually, however, it was sucked into the mainstream, where its over-commercialization destroyed its fan base. The onset of 1970s witnessed the music industry's further consolidation of its power. It once again sought to mass-produce music styles that had originally been highly individualistic. Corporate rock, the singer-songwriter genre, and slick varieties of soul and country-and-western music featuring glamorous superstars playing to massive crowds in sports arenas defined a new mainstream. Meanwhile, far away from those sold out arenas, a select few moved their bodies to the rhythmic disco beats reverberating in "trendy" dance clubs. As with all potentially commercializeable music forms, a few opportunistic record producers found their way into these clubs, and before long the sounds of groups like Abba, Baccara, the Bee Gees, Boney M, Chic Donna Summer, Eruption, Gloria Gaynor, Imagination, and Kool and the Gang littered the air waves. As disco's popularity gained momentum, the once tastefully sporatic disco dance clubs popped up everywhere. America had found a new obsession. On the weekends, you would throw on your bellbottoms pants and polyester shirt, and headed out to the clubs. It became a way of life for some. For the

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