Google Versus Microsoft: Clash of the Technology Titans

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Google versus Microsoft: Clash of the technology Titans Case study 1- Google has dominated in Internet, it began as one Search Company among many .But the effectiveness of its PageRank search algorithm and online advertising services, along with its ability to attract the best and brightest minds in the industry have helped Google become one of the most prominent companies on the world. The company’s extensive infrastructure allows it to offer the fastest search speeds and a variety of Web-based products. Microsoft grew up to its giant stature on the strength of its Windows operating system and Office desktop productivity Apps, which are used by 500 million people worldwide. The company and its products are staples for business and consumers looking to improve their productivity with computer-based tasks. 2- In my opinion, yes it is has as Google believes that the maturation of the Internet will allow more and more computing task to be performed via the Web, on the computer sitting in data centers rather than in your desktop, another point that the computer is Wi-Fi system, which can keep you connecting with the Internet all the time. 3- Because Google controls over 60 percent of the Internet market share and Yahoo is the only company that would give Microsoft more Internet search market share. That will affect its business modal through trailing Google a wide margin; the margin would at least increase the possibility of dethroning Google. 4- Google Apps are simpler versions of Microsoft office Apps, and Google is offering these basic Apps for free. The costumer always focus on the price and Google apps are cheaper than Microsoft ones, and that what study show that while subscribing to the premier edition of Google Apps cost 50$ for the person per year, Microsoft cost 500$ for the person per year. 5- I can’t use one instead of the

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