Throughout this experience I was given an enormous amount of support both personally and professionally. As a result it has truly molded me into the leader I am today. Being in a leadership position is very important and carries with it a lot of responsibility. The leadership style I exhibit today is one that is proactive, helping my staff to implement new ideas and empower others to fulfill their greatest potential both personally and professionally. This analysis will discuss the leader’s experience with performing transformational and the impact it has on the individuals for which they manage.
This innovative technology would give him an opportunity to enter the market, as he will be able to negotiate lease agreements with building owners. Besides, environmentally friendly cleaning will distinguish his company amongst competitors. Finally, Mr. Runyan had introduced innovative approach to distribution channels, and offered pick-up-and-delivery service, which none of his competitors was aware of. Question 2 Small is Beautiful. How to compete with bigger competitors.
SAIGON TECHNOLOGY UNIVERSITY INTERNATIONAL TRAINING PROGRAM CENTER TROY UNIVERSITY STRATEGIC MANAGEMENT MGT-4476 ASSIGNMENT 1 Case 14: McDonald’s:From Big Mac toP’titPlaisir Instructor: Dr. Jana K The Group: Nguyen Huy Thanh (23) HCMC,Jan,2013 2. What is the mission for McDonald’s? Analyze the quality of the mission statement; based on your analysis, rate the quality of the mission on a scale of 1 – 10 (1 = poor; 10 = excellent). a.The mission for McDonald’s: To be customers’ favorite place and way to eat and to improve operations to provide the most delicious fast food that meets customers’ satisfaction b. Analyze the quality of the mission statement * McDonald’s corporate mission statement is as follows: “Establish Starbucks as the premier purveyor of the fast food in the world, while maintaining our uncompromising principles as we grow. The following guiding principles will help us measure the appropriateness of our decisions: - Provide a great work environment and treat each other with respect and dignity.
The master of influence, the leader, is powerful to affect his environment, to lead his team achieving his goal. There’re two consequences of influence. One is the bad sides leading to the failure towards the goal; the other is the good leading to the success of achieving the goal. In this paper, we will focus on the good sides of it. We will mainly discuss the leaders’ influence in building an effective team.
The Production Concept – Companies focusing on this concept will primarily focus on achieving high production efficiency at low costs and mass distribution as they believe the consumers are primarily interested in widely available products at low prices. This concept makes sense when the consumers are more interested in obtaining the product than features. The Product Concept – Companies will study a product concept before they market the product to their customers are a lot of time and money is spent on research to ensure they reach their target market, in order to do this they must fully understand and know the product to ensure they can present the products best qualities and features. 2. Britvic’s micro and macro environment.
Customers who are loyal to a name-brand company are more likely to try the new product, as opposed to someone who is not loyal. For example, a popular burger place could offer a new smoothie drink at a premium price. Many loyal customers will purchase the new drink because they are pleased with the products they already buy from the company. Loyal customers also draw new customers for the company through word of mouth. Market Share A customer with a strong brand has a high market share because of its reputation, and this makes it difficult for new entrants to enter the marketplace.
This strategy enables Dell to provide customers with superior value; high-quality, relevant technology; customized systems; superior service and support; and products and services that are easy to buy and use" (DELL, 2005, p.1). According to Noreen, Brewer, & Garrison (2011), customer intimacy is saying, "You should choose us because we understand and respond to your individual needs better than our competitors" (p. 6). That operational excellence is saying, "You should choose us because we can deliver products and services faster, more conveniently, and at a lower price than our competitors" (p. 6). That product leadership is saying, "You should choose us because we offer higher quality products than our competitors" (p. 6). With that said, Dell relies on a combination of customer intimacy and operational excellence.
Zander knew it was important to please his customers and grab their attention of new products. Zander’s statements to BizEd Magazine also show what type of leadership he plans on using. He states that ‘Companies that don’t innovate don’t survive, and leaders who don’t innovate are replaced by those willing to take risks. The key to success is to drive innovation.’ This statement does not only apply to just the business world but also everyday life, taking risks is part of living, but even more so in business if risk are not taking the only way to go is down. Risks have to be taken in order to succeed.
This value addition drives the companies to achieve their goals eventually. Many have grown through such attributes, providing a chance to have their shares spread out in different markets and under different portfolios (Kelly, 2010, p. 291). The parental developer seeks to employ individual competencies as a parent to add value to its businesses. As a company, the benefits are supposed to trickle down to all business units as a way of making sure that the key value-creating activities are replicated elsewhere. As such, each of the unit must be fully furnished with the required resources to help develop their companies.
Google has established itself as the most popular search engine in the world through its efficiency, providing users with what they need to know. The information provided to the users comes at a price of privacy of the users. In order to generate its absurd revenue, Google requires advertisement, which in turn needs more information on the user thus providing a better match in advertisement to each individual. Upon stepping into hardware manufacturing by purchasing Motorola, Google has reached deeper into people’s private lives. This leads to the question, at what point does this become too much?