Future of Emerging Markets

757 Words4 Pages
The Future of Emerging Markets When speaking of emerging markets topic, there are several countries that should be considered such as Brazil, Russia, India and China. Emerging markets are countries that are experiencing rapid industrialization, modernization, and economic growth. Additionally, emerging markets are sought by investor for the prospect of high returns and low-costs manufacturing bases. However, investments in emerging markets come with greater risk due to political instability, domestic infrastructure problems, currency volatility and limited equity opportunities. BRIC countries are the perfect example of emerging markets because they are the new global challengers. In BRIC countries, there are many top firms that are fast becoming key contenders in world markets. According to the Boston Consulting Group, there are many firms from China and India that has identified in the top 100 new global challengers. For example, China and India will become the world’s dominant suppliers of manufactured goods and services, while Brazil and Russia will become similarly dominant as suppliers of raw materials. Other examples of emerging markets are found in East and South Asia, Eastern Europe, Southern Africa, Latin America, and the Middle East. Countries in these areas have the same goal such as to improve the standard living and to boost the middle class with rising economic aspirations. If we look at it more detail, emerging markets have enormous amount of human resources. As a result, many investors are targeting emerging markets for exports, foreign direct investment, and global sourcing. Investors have been targeting emerging markets because it has lucrative prospect for international business. Multination enterprises from Japan, Europe, and the United States have invested to develop manufacturing facilities in emerging markets. These markets are home to
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