Founder of Coca-Cola

708 Words3 Pages
John Stith Pemberton (July 8, 1831 – August 16, 1888) was a Confederate veteran and an American pharmacist, and is best known for being the inventor of Coca-Cola. John Pemberton was a man with one great obsession: he wanted to invent the ultimate medicine and the perfect drink all rolled into one. Although he had invented numerous patent medicines and owned a successful chemist's store, his chief interest in life at the age of fifty was the possibility that a new patented drink could make him a fortune and earn him a place in the annals of scientific history. In April 1865, Colonel John Pemberton of the Confederate Army was wounded in the Battle of Columbus, Georgia. He was slashed across his chest and like many wounded veterans became addicted to the morphine which he used to ease the pain. He moved to Atlanta after the war where he began selling patent medicines and operated his own laboratory, the Pemberton Chemical Co. One of the products he sold was called “Pemberton’s French Wine Coca,” a drink made of wine and coca extract that was prescribed as a cure for nervous disorders, headache and other ailments. Pemberton was wildly excited by reports of the virtues of the coca plant. The coca plant had been chewed by the natives of Peru and Bolivia for over 2,000 years and was reputed to act as a stimulant, aid to digestion, aphrodisiac and life-extender Accordingly, he decided to attempt to base his new drink around it. Indications that the cocaine found in the coca-leaf could prove addictive were generally ignored. Even the renowned psychologist Sigmund Freud enthused about the virtues of the leaf in his essay ber Coca, a 'song of praise to this magical substance". The beverage was very similar to Vin Mariani, an extremely popular coca-based drink developed in 1863 in Paris. In 1886, when Atlanta and Fulton County enacted temperance legislation, Pemberton
Open Document