Foundation of Business Essay

2126 WordsMar 6, 20139 Pages
Assignment 2 FOUNDATION OF BUSINESS I certify that this assignment is my own work, based on my personal study. I have not copied in part or whole or otherwise plagiarised the work of other students and/or persons. I certify that this assignment is my own work, based on my personal study. I have not copied in part or whole or otherwise plagiarised the work of other students and/or persons. Introduction Botley Builders LTD is a family business which was set up in 1980 by Jimmy Down and took over by Jimmy Down’s three children John (managing Director), Jim (Operation manager) and Sally (Company Secretary) in 2009. As a leading construction company Botley Builders Ltd aim to provide the clients with everything they need from house building to a design and build service. Located in Oxfod, a family company is proud to serve their customers with quality building work and excellent service. Since Botley Builders was found, the business has been successful however; recently they realized the issues that are arising in the different areas of the company. The purpose of this report is to provide a summary of two external factors, marketing, human resources, finance and operation affecting Botley Builders. The report was requested by Tom Elsworth on 12/12/2012. Two External Macro-environments Increase in supplier’s price can play major role in Botley Builders LTD as they are facing financial problems in the company. A supplier will be more likely to increase the price of their good in case if they realise that the price elasticity of demand (PED). When there is an increase in demand which cannot be met by supply, producers will be in power to increase prices. Another important reason for demand increase could be an increase in the production costs such as rental, raw materials in use, wages and number of workers, utilities and logistics, sellers will

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