Ford Motor Company - a Financial Assessment

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Ford Motor Corporation - A Financial Assessment Elizabeth Patz Ford Motor Corporation - A Financial Assessment Ford Motor Company posted a sizeable increase in income in 2010 over that shown for 2009 despite removing subsidiary Volvo’s information from the 2010 total and posting it separately as a special item. Ford’s net income for 2010 was $6,561 Million dollars, up from $3,844 Million in 2009, an increase of $1.61 in earnings per share of stock. Also reported was the Net cash result of $1.4 Billion dollars. (Ford, 2011) These numbers are supported by Key Fourth Quarter Business and Product Highlights (Ford, 2011) that included a $7.3 billion reduction in automotive debt bringing the year total to $14.5 billion along with new investments to grow the business. Some of the new investments noted include: * $850 million in future investments for Michigan-based engineering and manufacturing expected to create 1,200 new jobs by 2013. * $600 million investment in Louisville Assembly and an additional 1,800 jobs. * $630 million investment in Kocaeli, Turkey for future Transit production. (Ford, 2011) Ford also announced the launch of new award-winning products for markets around the world including: * 2011 F-150 lineup launched with completely new fuel-efficient engines. * All-new Ford Ranger unveiled at the Australian International Motor Show. * 2011 Explorer awarded North American Truck of the Year at the North American International Auto Show. * New Figo won Society of India Auto Manufacturers’ 2011 Indian Car of the Year. * Redesigned Explorer and new Fiesta earned IIHS Top Safety Picks in the U.S.; European C-MAX and Grand C-Max earned Euro NCAP five-star safety ratings. (Ford, 2011) Ford also reported Key Fourth Quarter Sales Highlights including: * Increased U.S. sales by 15% in the Fourth Quarter. For the Full

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