[pic] Ford Motor Company By Denise Thomas and Natasha Pendleton Table of Contents I. Case Abstract II. Vision statement III. Mission statement IV. External Audit a. Opportunities b. Threats c. CPM matrix d. EFE matrix V. Internal Audit a. Strengths b. Weaknesses c. Financial Ratios d. IFE matrix VI. SWOT strategies a. SO strategies b. WO strategies c. ST strategies d. WT strategies
University of Phoenix Ford Motor Company ACC/280 Ford Motor Company has been around for over one hundred years. The company has produced many cars the public found and still finds amazing. It has gone through many lengths to get to where it is today. It is even on the New York Stock Exchange. To get on the NYSE the company must make serious moves. This company has had positive fiscal year for a long period of time. The history of Ford is known by many but not by all, a couple of facts will be
Ford Motor Company Kayla Harper November 8, 2011 Baker College Strategic Management 431 It is no secret that the Big 3 has fallen on hard economic times over the last decade. General Motors and Chrysler have each filed bankruptcy and taken out federal loans to keep their respective automotive companies afloat and Ford was quickly heading in the same direction as its competitors. So when Ford Motor Company hired Alan Mulally in September 2006, it was apparent that they were in dire need of
Alan Mulally CEO Ford Motor Company Tonya Bailey Dr. Gary B. Shelton BUS 520 November 7, 2011 Abstract This paper will discuss Alan Mulally, CEO, for Ford Motor Company. First, I will mention his role of leadership and how it can impact organizational performance. Secondly, I will examine Mulally’s leadership style and provide examples of how his actions and performance fits this style. Thirdly, it will be important to notice how goal setting has helped Ford improve its performance.
Ford Motor Company Ford Motor Company is one of the largest automotive manufactures in the world. Their brands include Ford, Lincoln, Mercury, and Volvo. They manufacturer and distribute automobiles across six continents (Ford Motor Company, pg 1). Ford Motor Company was founded in 1903 by Henry Ford. It is headquartered in Dearborn, Michigan. Henry Ford became famous for his role in the assembly line. The Model T was the first automobile that Ford created.
options to choose from. Discuss at least three criteria the company should use to decide which of the four listed options is best and the reasons why each criterion should be used. Ford Motor’s has been losing a lot of money due to over funding their vehicles. The company owns luxury vehicles, trucks, SUV’s, and more. The main purpose of such a wide spread of vehicles, was cater to everyone. In this economy today, it would be smart for Ford Motor’s Co. to take several major actions to ensure that
Alan Mulally did extensive research on Ford prior to joining the company. He identified the problem areas of Ford and set goals. In addition to setting goals Mulally “installed a management system to make sure that the company reached those goals.” Mulally also maintained a close working relationship with the management that he instituted. He did this by “demanding” weekly and sometimes daily updates. Mulally focused on the long term success of Ford, he went back to the basics and focused on
Exam Ford Motor Report Ramones, Tristan Mrs. Stender-Jenkins Period 1 5th Of December, 2011 History, Growth, and Globalization Since the 1900’s, a motor company known as the Ford Motor Company launched itself into the global spotlight. Henry Ford founded this company in June of 1903. From his rented home at 58 Bagley Avenue in Detroit, Michigan, Ford built his first gasoline-propelled automobile. After putting finishing touches onto his gasoline powered motor car, Ford was able
Ford Motor Company: A Strategy Perspective Regina Wilkinson, M.S. OM8012 - Strategy Spring 2009 Capella University In partial fulfillment of PhD requirements Table of Contents Page I. Auto Industry: A Brief History 3 II. Ford’s Viability 4 III. Applying the Five Forces 6 IV. Strategic Perspectives 12 V. The Value Chain 14 VI. Financial Performance 15 VII. Conclusion
Ford Motor Company Competitors Analysis The automotive industry considers as highly competitive field. Ford Motor Company faces five major competitors: General Motors, Toyota Motor, Fiat-Chrysler, Honda Motor, and Renault-Nissan. General Motors: • Significant market position and brand portfolio • Concentrate on research and development • Several global presence • Functional allocation of resources • Positive chance for hybrid electric vehicles • Accelerating international truck manufacturing