It is vital for Kudler to continue reviewing and improving its information system to ensure its appropriateness to the changing characteristics and needs of its customers. More focus should be placed on forecasting techniques to ensure that there would be a match between what the company offers and what the customers need. The best decision may be to use a combination of methods to forecast sales rather than just one (Payne, 2012). Once the manager accepts the process, they must see to it that it is logical, it fits the needs of the organization, and it can adapt to changes in the environment. Threats and
Due to the size and nature of this large establishment, it is necessary to maintain enough senior managers to oversee all of the divisions (“Strategic Audit of Lowe's Companies, Inc.,” 2011.) Lowe’s expands across different regions and countries, which makes a divisional organizational structure ideal. A divisional organizational structure consists of different divisions grouped around specialized departments such as sales, marketing, safety, and human resources. This allows each division to have some autonomy when making decisions inside the division (“Organizational Structure,” 2013.) A number of approaches were considered to help Lowe’s lower expenses and increase profits.
BSBCUS501C: Manage Quality Customer Service Assessment 2: Why is it necessary to clearly identify, before designing product and service offerings, customer needs, and what are some of the less obvious service aspects that might inform purchasing decisions? Customers are fully aware that if a company is not able to provide them with a service or offering to meet their needs, one of the competitors will be able to. With this in mind, it is essential for business’ to research and communicate with their customers to gain the relevant feedback required prior to development. Development should reflect research findings and should meet customer and market needs. Internal and external customers provide business with information about how their products are used, new opportunities for their business, trouble-shoot issues with their product, and organise workloads.
This could be ensuring that all staff is using best practice and everyone is working in the same way. What impact would their be on the service provided by the business, with the change on working methods will the service offered to clients suffer or will it benefit the client. Failing to review the impact of change could lead to failing within a business. It is important when changes are being implemented with in a business that staff are fully trained and supported throughout. Most businesses would have a change manager who would implement the changes.
The company should consult Anne Shousha, its legal counsel, regarding consumer privacy laws, antitrust laws, and laws governing the collection of consumer information. The company should draw up a contract for customers to agree to upon entering into the loyalty program. The company should also ensure the proper security measures are in place to protect customer data. Political Kudler must adequately train management and make sure to meet with managers from each facility to make sure that they understand the changes that are taking place. The company will have to forge alliances with partners to participate in the loyalty program which will affect the sales department as well as upper management.
We must also expand sales to our newer customers by utilizing public relations activities, trade shows, brand development, and sales force promotions. These changes and implementing our recipes to reach our goals will help us reach our goals on a steadier track. Sixty percent of our incremental sales will come from our existing customers by the end of the year. We must take a consultative sales approach to understand the current needs of our customers and anticipate their future needs as well to satisfy and keep our existing customers. The other forty percent of our sales will come through new customers, therefore we must reach these new customer through trade shows and leverage market research reports.
The strategic plan will help provide better, more targeted service to its clients and will be more specific on how the company will go about achieving company goals. The strategic plan will help Riordan’s executives understand the company’s direction by reviewing past progress and making changes to improve and grow. The strategic plan is an organizational tool that will help keep Riordan on track to meet growth and financial objectives. Need for a Strategic Plan Successful businesses are effective at identifying opportunities for growth and ensuring every manager has the same goals. For Riordan to further strengthen their strategic plan, they can develop a financial model based on their income and cost assumptions they would anticipate under the plan (Mikrut, 2010).
COMPANIES SAY HAVING A DIVERSE WORK FORCE IS GOOD -- NOT JUST RESPONSIBLE -- BUSINESS DIVERSITY ROCKS; [FOUR STAR Edition] GREG SCHNEIDER AND DINA ELBOGHDADY, THE WASHINGTON POST. Pittsburgh Post - Gazette. Pittsburgh, Pa.: Aug 3, 2003. pg. J.1 Abstract (Summary) "Because our population is diverse, and because of the increasingly global reach of American business, the skills and training needed to succeed in business today demand exposure to widely diverse people, cultures, ideas and viewpoints," the companies -- which included Microsoft, 3M Co., Eastman Kodak Co., Lockheed Martin Corp. and Pfizer Inc. -- wrote in the court brief. "Employees at every level of an organization must be able to work effectively with people who are different
Proposing a new variable pay scale, will affect how the employees are performing, sales, profitability, attrition, as well as the overall well-being of the store. By using this approach the team could prioritize the individual changes that could most improve the situation. Also, using the Optimizing technique, the decision made will hopefully achieve the best possible balance among the several problems that need to be addressed. Using this technique could potentially achieve the best balance between employee satisfaction, addressing local laws, and ultimately improving sales through product mix and slow moving
There needs to be a standard operating procedure using a company policy approved Customer Relationship management system. With a Customer Relationship management system Riordan can track all customers and their needs through one system. Also any sales member would be able to pick up the account if needed and have all the same information for that customer. The Customer relationship management system will also be used to control the production plan for each customer for records of units produced. The marketing, finance and production departments will be able to use the CRM to track profits and losses by item or groups.