Feasibility Study Essay

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FEASIBILITY STUDY Introduction I. Product: Flavored Taho II. Background Tahô is a Philippine snack food made of fresh soft/silken tofu, arnibal (brown sugar and vanilla syrup), and pearl sago (similar to pearl tapioca). This staple comfort food is a signature sweet and can be found all over the country. The Indonesian and Malaysian equivalent of this dish is Tahu. Through early records, it is evident that tahô traces its origin to the Chinese douhua. Prior to the Spanish Colonization, Chinese were common traders with the natives, influencing Philippine cuisine. III. Nature of the Product The typical taho which is sold on the streets has arnibal and sago. This taho has become one of the unique identity of the Philippines, Filipinos are fond of taho then and now. In fact most Filipinos buy and eat taho that made it a profitable business. The main ingredient of taho: fresh soft/silken tofu is processed to a consistency that is very similar to a very fine custard. Brown sugar is then heated and caramelized to create a viscous amber-colored syrup called arnibal. Sago "pearls," purchased from the local market or palengke, are boiled to a gummy consistency until they are a transluscent white. IV. Description of our product We want our taho to be special not only sold on the streets but also sold as a delicacy. Our product which we will be calling Tahoô! is a flavored taho.We will be making different flavors which people would love. The flavors are: Banana Caramel, Langka, Chocolate, Strawberry, Mocha. V. Why did we choose this business? We chose flavored taho because we see that it has a great potential here in the Philippines and also to make something different that people haven’t tasted before. Since it is part of the culture of the Philippines, we want to improve taho so it can be introduced to other countries. We will be

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