Another advantage of qualitative research is that it gives more thorough data in the shape of complete descriptions in written form or visual evidence, such as photographs. This type of research looks at context and social meaning and how it affects individuals, which is beneficial mostly in the social sciences. The disadvantage of qualitative research is the interpretation of researcher s’ own biased view, which can misinterpret the facts. Another disadvantage is that this research method is very time consuming. Quantitative research allows assessing and analyzing data.
This means that structured interviews will appeal to positivists as they like sociological methods which gain reliability, gain quantitative date and can cope with a large sample size. Positivists like these because they all help to find the cause of something rather than the effect; this in turn lets positivists to seek the social science aspect of sociology. A sociologist may decide to use structured interviews if they are willing to study a sample of a large number of participants. Structured interviews will also gain a high response rate unlike questionnaires; this is because the interview is face to face rather than putting a set of questions through a door. However participants who are interviewed are those with a lot of time on their hands this can make the sample unrepresentative of the whole population as they may be lonely people who have a lot of time on their hands.
Gillham 2000 said that interview is a conversation which aims to find answers to particular questions. It involves a discussion between two or more people where one plays the role of an interviewer and the other being the interviewee. It is a qualitative method of research which generally produces rich data. It may also take the quantitative approach. He also believed that different interviews are used for different purposes.
The report will discuss the differences between the two types of research and also the advantages and disadvantages of each. This will help better the lives of students and others that may need to write a report. There are two main methods of conducting research; they are qualitative and quantitative methods. In order to create an efficient report you need both of the methods, they are very different in many ways but when put together they work to give you a better understanding on certain research. What kind of research method you will use depends on what kind of report you are writing, if you will dig deep into the research or if you will do more of a basic research.
They are scheduled as a part of a social scheme as the questions are being communicated through verbal use with the respondent. There are many advantages with direct interviews - this may include if the interviewee was not certain about the question being asked the interviewer can explain the correct interpretation. This is good because it will help to earn more reliable results if the questions are being answered with complete understanding. Since interviews are a type of research method in which physical contact with the interviewee is possible, the researcher will be sure they are receiving the information needed from the right source. Unlike questionnaires, they do not give the greater amount of reliability needed to fulfil the data income; nothing can determine a questionnaire has been filled out by the correct person, since that is conducted through writing.
Qualitative research is used in business research, market research and even scientific research. This type of research often focuses on broad or broader topics and the information is often biased because in many cases the collected data involves opinions and feelings or actions. Qualitative research also involves the investigator or researchers involvement in some way. The researcher or investigator is usually directly involves with the collection of data (i.e. : conducting interviews, surveys, leading the focus, etc.)
Almost all sociological experiments have practical issues that must be looked at and sorted out. They are therefore very important to be considered when embarking upon an investigation, as well as ethical and theoretical issues. Some practical issues that must be considered are the: Cost - how much money will the experiment cost to the researcher? For example, participant observations are more expensive than questionnaires, and money will also affect the amount of researchers involved to contribute to the investigation. Time - how much time would be required for the research?
Theory triangulation is the use of more than one theoretical position in relation to data. While it might sound perfect, using triangulation has its disadvantages or factors that a researcher must be careful about all the time. These factors include the following; time and financial constraints. The process is time consuming and can involve a lot of financial expenditure. Data analysis also becomes very complex because there is the need to compare, contrast and integrate the
Due to the very nature of the studies being over a long period of time, they can end up being rather expensive. These expenses could come from various requirements, whether they be the continual payment of the researchers, the facilities or equipment necessary to pursue the study, as well as the analysis of the vast amount of data collected. Furthermore, being longitudinal, such studies as Farrington’s are impossible to replicate, since there just wouldn’t be time. This also means that if there are any methodological flaws these are likely to be repeated throughout the study. The large amount of data – both quantitative and qualitative – is also one of the strengths of longitudinal studies.
It is also very expensive to take this approach. Marketing and going public with your corporation cost a lot with fees that include legal, accounting, underwriting, commission, filings, and marketing fees. Acquiring another organization in the same industry has it's weakness's as well. It can use up a lot of the companies cash funds to start up another organization. More debt will be created at first and possibly in the future depending on how good the new company takes off.