Enchantment Essay

56971 Words228 Pages
Enchantment The Art of Changing Hearts, Minds, and Actions Portfolio / Penguin Guy Kawasaki Enchantment Also by Guy Kawasaki The Art of the Start Rules for Revolutionaries The Macintosh Way Selling the Dream How to Drive Your Competition Crazy Hindsights The Computer Curmudgeon Database 101 Reality Check Guy Kawasaki Enchantment The Art of Changing Hearts, Minds, and Actions Portfolio / Penguin PORTFOLIO / PENGUIN Published by the Penguin Group Penguin Group (USA) Inc., 375 Hudson Street, New York, New York 10014, U.S.A. • Penguin Group (Canada), 90 Eglinton Avenue East, Suite 700, Toronto, Ontario, Canada M4P 2Y3 (a divi­ sion of Pearson Penguin Canada Inc.) • Penguin Books Ltd, 80 Strand, London WC2R 0RL, England • Penguin Ireland, 25 St. Stephen’s Green, Dublin 2, Ireland (a division of Penguin Books Ltd) • Penguin Books Australia Ltd, 250 Camberwell Road, Camberwell, Victoria 3124, Australia (a division of Pearson Australia Group Pty Ltd) • Penguin Books India Pvt Ltd, 11 Community Centre, Panchsheel Park, New Delhi—110 017, India • Penguin Group (NZ), 67 Apollo Drive, Rosedale, Auckland 0632, New Zealand (a division of Pearson New Zealand Ltd) • Penguin Books (South Africa) (Pty) Ltd, 24 Sturdee Avenue, Rosebank, Johannesburg 2196, South Africa Penguin Books Ltd, Registered Offices: 80 Strand, London WC2R 0RL, England First published in 2011 by Portfolio / Penguin, a member of Penguin Group (USA) Inc. Copyright © Guy Kawasaki, 2011 All rights reserved Illustration credits Page xxi: Used by permission of Apple; 7: By Jorge Cham (www.phdcomics.com); 8: Courtesy of Eric Dawson; 16, 18, 43, 58, 65, 102, 117, 118 (both photographs), 119 (both), 120 (both), 121, 192 (top left), 196: Courtesy of the author; 25: Courtesy of Fran Shea; 37: Courtesy of Tony Mor­ gan; 45: Provided by Korey Kay &

More about Enchantment Essay

Open Document