As a result, the deeper biases reflected in sensationalism often leave citizens confused about issues which forces them to deconstruct this alternately managed and frenzied news in order to make sound judgements about their society and government. Without question, money necessitates an effective campaign and election, and a lot of it. The amount of money that can be raised and spent dominates and facilitates campaigns and elections. Affirmative advantages of possessing an abundance of money can enable an otherwise unknown candidate heard and seen. Money buys name recognition and organizational support, hence the reason that so much money is spent by candidates and their parties on media related campaigning.
One advantage of this is the majority of the feedback received will come from dedicated Carmex users who want their opinion to be heard. A disadvantage is many Facebook users do not acknowledge Facebook advertisements or surveys. Also, the demographics of Facebook users may cause them to vote for a particular flavor and the opinion of others will not be sampled. 2. Companies like Carmex utilize the marketing opportunities on social media sites like Facebook and measure their success through “likes” and “engagement”.
In “Plugged In, Tuned Out…” the author uses logos extensively in order to support the idea that young adults have decreased their amount of attention toward the news in comparison to past generations. The article use of logos is manly clear in the use of percentages and evidence provided by Nielsen/NetRating reports. The easiest way to draw audiences to a topic is providing shocking information to generate views. In this particular case the numbers presented are not shocking but reveal important trends that are taking place in current time. For example according to the paper in the 1950s 53 percent of Americans in their 20s read newspaper coverage of national politics, while today only about 30 percent watch any kind of news coverage and 24 percent don’t even care to watch at all.
In the United States, surveys has been the something we could rely on to predict and determine political polls. The media has the power to provide us information about what is happening throughout the election process of who is running, winning, or other important details. Most of the citizens and government officials in our state, stated that the United States does not pay much of attention about polling. Sometimes, the political polls do not accurately represent the views on population either. However, I do believe that polls are inaccurate because of certain reasons and supports that has been talked about by specific people who knows a lot about polling.
The role of mass media in democratic nations seem more than platitude. With media forms progressively diverging over time, the concern over the influence of media is growing. Whether it’s good or bad, different forms of media have different influences over the citizens’ view and participation in politics. Since the influence change the perceptions of people, who holds the sovereignty in democratic nation, it is often manipulated for different political agendas. “Orwell feared we would become a captive culture.
Week 1: Chapter 1 Introduction Media Convergence in the Digital Era A Critical Approach A key reason for the recent rise of partisanship in today’s news media is economics. Newspapers and TV news have lost a lot of their audience to smartphones, social networks and the internet. Media must target smaller groups with shared interests (liberals, shopaholics, history buffs etc) to find an audience and advertisers economic incentives encourage the partisan divide (problems) to keep audiences attention and high ratings and viewers. More ads sell. this makes us question how trustable are news media really if all they want is ad money?
Reactions, feedback, conversations and debates are generated online as well as support and participation for offline events. Messages posted to personal networks are multiplied when shared, which allow new audiences to be reached. Although the presence of social media is spreading and media use patterns are changing, online political engagement is largely restricted to people already active in politics and on the Internet. Other audiences are less responsive. For example, television news together with print and online newspapers are still the most important sources of political information in most countries.
A party identification (PID) or long-term attachment that summarizes a person’s outlook and attitude on the merits of a political party is the most influential factor in the voting polls but not to me. Because I have seen and experienced different governments around the world, I have grown to believe in more than a party. I know I am not the only one. Each year more and more Americans are going through the process of dealingnment which means they are losing their identity with a political party. Even then, there are still a percentage of Americans that are strong partisans who feel their party affiliation is on top of everything.
“The Rebirth of Patronage: Have We Come Full Circle” Feeney and Kingsley (2008) states,“Patronage can be narrowly defined as the power to make appointments and distribute government jobs, especially for political advantage, but its social implications are much broader” (p. 167). Patronage can be used as an advantage for politicians who are running for any political office in order to win potential votes for their campaign. Most politicians are knownfor using different tactics like offering jobs, health care, and other issues that appeal to citizens. Will patronage divide or unite the United States? Patronage can have positive or negative effects on the United States while the merit system is against patronage and the spoils system is in
But in recent years the awareness in people on social and political issues with the help of mass media has helped the people to become the deciders. The people started questioning the undemocratic rights of judicial authorities and some cases like Miranda law and ban of stop and search policies in the nations has shown that the people have a will to change the deciding powers. In a book titled “The Will of People”, Barry Friedman shows the improved judicial system and points to the fact that in the recent years the court decisions have not gone against the people’s rights. He says that the judicial cases of last sixty years the things have changed in judicial courts as the injustice has been questioned by the people as a result the unpopular decisions have been rejected. The American people have now realized their powers and they have given opinions on the cases concerned with the constitutional laws and public rights.