Browse the UPS Business Solutions by category (such as shipment deliver, returns, or international trade) and write a description of all the services UPS provides for one of these categories. Explain how a business would benefit from these services. Answer: UPS invests heavily in information systems technology to make its business more efficient and customer oriented. It uses an array of information technologies including barcode scanning systems, wireless networks, large mainframe computers, handheld computers, the Internet, and many different pieces of software for tracking packages, calculating fees, maintaining customer accounts, and managing logistics. You may want to highlight how UPS has had to change and adapt to new technologies to remain competitive.
Market research contains a collection of data which obtains knowledge into the needs, demands and preferences of customers and the dynamic of the market in which they are involved in. The process involves gathering, analysing and interpreting information about a market and about past, present and potential customers for the product or service; research looks at the spending habits, location and needs of the business’s target market, and the particular competitors that the business may be facing. Market research involves two types of data: * Primary information. This is information that comes from a business’s source – potential customers; this is generally gathered by a business for their own specific purposes. This type of research usually takes the raw data such as information collected through focus groups or/and surveys and interpret the data for different business purposes.
a 360-degree view of their global customers, higher customer satisfaction through better offerings and service, and rapid, profitable growth. The biggest benefit most businesses realize when moving to a CRM system comes directly from having all your business data stored and accessed from a single location often known as a Data Warehouse. Before CRM systems, customer data was spread out over office productivity suite documents, email systems, mobile phone data and even paper note cards. Storing the entire available data from all departments, for example sales, marketing, customer service and HR, in a central location provides management, employees and call center agents immediate access to the most recent data quickly whenever required. Departments can collaborate with ease with the help of CRM systems and it helps an organization to develop efficient automated process to improve business processes with the help of technology.
Through a successful launch of the new Tronn basic server, and the PESA software tool, the organization has the opportunity to increase its revenue while simultaneously expanding its product mix into a growing business segment and diversifying its product portfolio in a forward looking way. Situation Analysis A
Market segmentation is a subset of a market that has been complete by number of people with one or more characteristics that cause them to demand comparable products or services based on the merits of those products such as the function and possibly the price. Market segmenting is dividing the marketing into different groups of individual market that have comparable needs that a company divides into different groups, which have separate requirements, purpose etc. There are four important categories of segmentation, and these are: Geographic- this is under the heading of where people live, and in which country or city they are living in. In addition, it can be under the heading of population. Demographic- this is based on where people and type of people.
But more recent work has treated larger groups and even entire industries (see, e.g., Granovetter and McGuire 1998). In this chapter we outline a project in progress, “Networks of Silicon Valley.” Ultimately, we hope to achieve a systematic mapping of the Valley’s networks and their evolution over time. This means also accounting for how networks of individuals literally outside the Valley’s industrial activity, but playing a vital role, articulate with and sometimes become “insiders.” The most obvious such groups are educators, venture capitalists, lawyers, headhunters, engineers, and industrial/civic associations and trade groups. Financial, commercial, educational, and political institutions are linked not only to information technology firms, but also to one another in this region, since industries do not arise and exist in a vacuum, but in a distinct institutional context. Variations in these contexts may well explain why the myriad attempts to replicate Silicon Valley in utterly different contexts, by copying only the fea218 SOCIAL NET WORKS IN THE VALLEY / 219 tures of its firms, are rarely fruitful.
Using the information on Kudler’s website in the intranet section provides for an understanding of how the company currently runs operations. Access data tables take an abundance of information and simplify the information into one particular area. The access data table on Kudler’s website joins the customer and inventory together. This is a good idea because the inventory coincides with what the customers purchase or do not purchase. The customer has shopping habits, food preferences, and a specific income.
Additionally, input errors can usually be corrected quickly and easily, allowing more time to be spent on other accounting tasks. (Vitez, 2013) The top technologies in the accounting profession are mobile devices and cloud computing. “(The) cloud and mobile devices (phones, tablets, ultrabooks, etc.) will continue to help further integrate technology into all aspects of a CPA’s daily duties,” Cieslak said. “We refer to this as pervasive computing.” (Drew, June 2012) In the organization where I work, technology has changed and has become much more
Summary In recent years, customer interaction with financial institutions like American Express (AMEX) has evolved to become more dependent on mobile transaction platforms and web based interfaces. Companies who can demonstrate the ability to bring new products and services to market more quickly are rewarded. As a result, the payments industry has recognized the need to develop enterprise architecture (EA) to support the complexity of new products and services, new delivery channels, and the need for greater agility. AMEX embraced the challenge through implementation of a highly successful, highly standardized, EA that has enabled AMEX to streamline processes and do business more effectively using IT resources. In 2011 AMEX was selected as one of six companies to receive the InfoWorld/Forrester Enterprise Architecture Award for transformative initiatives leading to business success.
Company also has architectural innovations, applying technological or process advances to fundamentally change some component or element of their business. For instance, the company refocusing of its computer research let to Sharp’s introducing the world’s first