In this essay, I am going to argue that Steven Spielberg deserves be regarded as an auteur director. This can be backed up through the process of viewing and analysing several of Spielberg’s films, where reoccurring themes can be identified. These include: the absence of a strong father figure, representations of alien life forms, the lost child, and the frequent use of bright light. All of these themes can be traced to back to Spielberg’s own beliefs, childhood and personal life. The auteur theory of film criticism can be traced back to French film critics in the years after World War Two.
Analyzing these questions for the easyGroup should give an adequate reasoning for adopting or rejecting the diversification strategy to the cinema business. Interesting questions for the easyGroup are “What can our company do better than any of its competitors in its current market?” and “Will we simply be a player in the new market of will we emerge a winner?”. Based on their past successes, the easyGroup strongly believed they would emerge a winner in the cinema market. The resource view (Montgomery, 2004) gives strong arguments for the reason why easyGroup wanted to diversify into the cinema business: easyGroup’s CEO Stelios Haji-Ioannou saw that the knowledge of yield management they accumulated over time in the airline business, gave rise to opportunities for applying this in other sectors as well. Even
This essay will not only shed light on a specific anti-trust case but it will also bring forth an understanding of why certain actions just shouldn’t exist within any business industry. Paramount Pictures Anti-Trust Behavior Paramount Pictures also known as Famous Players-Lasky Corporation is well known for producing many blockbuster hits. Hits like Butch Cassidy and the Sundance Kid (1969), The Exorcist (1973), and Raiders of the Lost Ark (1981) will be forever remembered by many. Although this corporation was deemed to be very successful, it was through block booking where their success was founded. Block booking is a classification of marketing numerous films to a theater as one entity.
Unit 2 Individual Project ENGL106 Outline Venture Capitalists are the people that have Venture Capital available for use that businesses can use for startup or expansion. It involves high risk and potential for a high return on the money invested. These investors pool their money and use it and their expertise to help startup businesses that have no prior history and can’t get traditional help from other lending sources. Venture Capitalists are wealthy individuals or a group of individuals that finance and help start up new businesses that can’t raise money by selling stock or getting traditional loans and accept the risk involved in this type of financing. Venture Capital is the money provided to new starting businesses that have a great chance of getting a return to the investor for their money.
For most movies it becomes quite clear after their first few weeks in theaters whether a sequel would be economical or not, based upon each film's box office performance. 1b. Why do the partners want to buy a portfolio of rights in advance rather than negotiating film-by-film to buy them? It is of critical importance to Arundel that a number of films and a price per film is agreed upon before either Arundel or the studio knew which films would generate the option of a sequel. In addition, once production started, the studio would inevitably form an opinion about the movie and the likeliness that a sequel would be possible.
Whatever your taste may be, as an audience, your role is to critique a film based on what you see on the screen and decide if your entertainment was worth the eight dollar ticket. A successful movie producer’s ideal vision, whatever his style may be, is to create a production that the audience will enjoy and satisfy its viewers. The novel, The Catcher in the Rye, has many connections to the era and generation of the society we live in today. Given a movie producer in present day was to create the book into a film, one would produce a movie coordinated to reach the audience of the current era while still respecting the culture of the time the book was written. A producer seeks to fulfill the viewers of its generation and society so he would modernize aspects of The Catcher in the Rye to be sure to make a successful film The time period of the book would still be used in the film, as done before in movies such as The Great Gatsby, to create and maintain the theme or plot setting for the movie.
How important is Film Marketing in Attracting an Audience? Marketing can be seen as three distinct areas: advertising, publicity and promotional deals worked out with other companies. Marketing is of high importance in the distribution process, including decisions about what cinemas and where and release timing of a film. The success or failure of the marketing campaign of a film will have a huge influence on the profitability of the film. The key elements of any film marketing campaign includes: posters, the unique selling point of a poster promises a unique film and may appear special to the viewer, most viewers need to be presented with a film that seems different from the others they have seen before, something new and exciting and this helps to real them in to watch the film, and ultimately this aids the profit of the film all because of the poster.
Hannah Aerts PHIL 1102-101 Movie Review #3 Tuesday 24, 2012 Ms. Carr Gattaca Proving people wrong. Countless movies, newspaper articles, books, and revered heroes are all about the same story, coming from the bottom and proving what everyone or the majority of what society thought to be right, wrong. The movie Gattaca not only addresses an underdog rising to the top storyline, but also the moral question of genetically engineering humans. This concept has many pro’s and con’s depending on who you ask. Since we are in a philosophy class, asking three modern and celebrated philosophers what they might think would be the best way to start this sort of debate.
marketing campaign proposal a FEATURE FILM WALL STREET 2 money never sleeps Executive Summary Twentieth Century Fox seeks to capitalize on the success of Wall Street with a film sequel IMC Goal maximize marketing efforts for Wall Street: Money Never Sleeps in order to hit projected revenue estimates WALL STREET 2 money never sleeps Situation Analysis economic recession U.S. Movie Production Expected 2010 Revenue $35,059 million INDUSTRY/MARKET SIZE TECHNOLOGICAL CHANGES digital tech = cheaper production HD format theatrical releases new forms of media consumption decline in private investment funds for film production INDUSTRY TRENDS LEGAL/REGULATORY ISSUES 1. MPAA ratings 2. copyright laws WALL STREET 2 money never sleeps Competitionr e s market sha 13.8% 5% 6.8% 15.1% WALL STREET 2 28% 15% money never sleeps 20th Century Fox: SWOT Strengths Vertically integrated business Dominant player in the entertainment market Weaknesses Ownership disputes in parent company Opportunities Increase in US ad spending Digital broadcast Threats Intense competition Piracy WALL STREET 2 money never sleeps Wall Street: Money Never Sleeps S t re n g t h s • fans of the original • awareness of the GORDON GEKKO character • the strength (awareness and currency) of the cast (Michael Douglas, Shia LeBeouf, Charlie Sheen, Josh Brolin, Susan Sarandon, Carey Mulligan) & director (Oliver Stone) • topical nature of the movie FORECASTED SALES FIGURES Est. Opening Weekend: $6.5MM Est. Avg Weekly Gross Wk 1-4: $8MM Est. Total Gross: $60MM money never sleeps WALL STREET 2 Target Customer older crowd (who saw and loved the 1st movie) GOAL younger crowd (who saw the first film more recently and/or are fans of Shia LaBeouf) WALL STREET 2 money never sleeps
See Above Matrix and address following two questions by writing 1 page paper 1. Which program outcome do you feel will add the most value for you? 2. Which managerial competencies reflect current strengths for you? Paper: Today, in many organizations, businesses are pushing the envelope when it comes to creativity and technology in attempts to try to gain advantage over their competition.