Costa Rican Coffee

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Costa Rican Coffee Costa Rica has been a favorable coffee production model, making big brands of Coffee that have done well in the global market. Costa Rica’s coffee is well balanced and perfect, giving it the desired coffee flavor that consumers desire. Coffee from this country sets standards for Central and South America as it the best wet-processed coffee. Renowned coffees by region include Tres Rios, Tarrazu, Alajuela and Heredia. However, a majority of Costa Rican coffee comes from coffee varietal, catura, and is typified as a full body coffee. Other Costa Rican coffee varieties include Catuai and Mondo Novo. These coffees are best because they come from the best coffee beans, which are described as “strictly hard beans”. Competition Least developed economies maintain coffee as their most important exports. Coffee’s global export exceeds $ 9 billion. Coffee consumption is approximately 400 million cups yearly, with a ready market of forty percent of the world’s population. The problem with coffee market is its price fluctuations. The volatile coffee prices may be attributed to multiple factors such as politics, pest damage, weather, and economy of the country of production. Despite the high coffee prices, coffee consumers still take their coffee, with America recording a $ 45 billion consumption worth of coffee yearly. This comes from established coffee shops such as Starbucks (SBUX) as well as grocery stores, supermarkets and food service locations like colleges, offices and restaurants. Despite being price sensitive, members of generation Y are massive coffee consumers. This increases competition in coffee markets among retail brands such as Dunkin Donut, Starbucks, and Peets. The global leading coffee companies include Starbucks (SBUX), Smucker’s (SJM), Kraft (KFT), Green Mountain (GMCR), Sara Lee (SLE), Nestle ( NSRGY.PK). Regional coffee retail shops

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