Consumer Behavior Essay

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[pic] 专业硕士学位论文 “An Analysis on the Success of Maruti Suzuki Pvt Ltd From The Perspective of Relationship Between Culture and Consumer Behavior” 作者:Vaishali Nagpal 导师:Professor Lan Zhe 北京交通大学 2011年6月 学位论文版权使用授权书 本学位论文作者完全了解北京交通大学有关保留、使用学位论文的规定。特授权北京交通大学可以将学位论文的全部或部分内容编入有关数据库进行检索,并采用影印、缩印或扫描等复制手段保存、汇编以供查阅和借阅。同意学校向国家有关部门或机构送交论文的复印件和磁盘。 (保密的学位论文在解密后适用本授权说明) 学位论文作者签名: 导师签名: 签字日期: 年 月 日 签字日期: 年 月 日 中图分类号: UDC: 学校代码: 密级: 北京交通大学 专业硕士学位论文 “An Analysis on the Success of Maruti Suzuki Pvt Ltd From The Perspective of Relationship Between Culture and Consumer Behavior” 作者姓名:Vaishali Nagpal 学 号:(08129005) 导师姓名:兰哲 职 称:副教授 专业学位:工商管理 学位级别:硕士 北京交通大学 2011年6月 ACKNOWLEDGEMENTS I sincerely thank and am especially grateful and indebted to Professor Lan Zhe, for his close supervision and guidance, as my preceptor and my teacher. His encouragement and dedication to this thesis project throughout the study period has been enormous. His constant guidance and expert knowledge was an excellent roadmap for me without which this thesis would never have been completed. His brilliant academic career and experience is an excellent source of inspiration for me as my mentor. He deserves every credit and appreciation for this endeavor. I am equally grateful to my teachers, colleagues and friends – Thusitha Udugama, Shivani Nasa, Adnan Sattar and many others for their valuable support and for encouraging me to tackle the problems, which I faced during the entire study period. My sincere thanks go to all my colleagues and friends for their constant help and constructive criticism throughout this project. I am also indebted to

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