Communication in Football Fans Community Essay

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CHAPTER I INTRODUCTION 1.1. Background of Study Football is a sport played between two teams of eleven players with a spherical ball. Football is the world’s most popular sport since it is played by 250 million players in over 200 countries. It seems there is no other sport that is played and watched more than football. The FIFA World Cup (an international association football competition) is the world’s most widely viewed sporting event; an estimated 715.1 million people watched the final match of the 2006 FIFA World Cup held in Germany and the 2010 event in South Africa was broadcasted to 204 countries on 245 different channels. Inside the stadiums, a total of 3,170,856 spectators attended the 64 matches (www.fifa.com). Today, football is played at a professional level all over the world. Millions of people regularly go to football stadiums to watch their favorite teams, while billions more watch the game on television or on the internet (Ingle and Glendenning, 2003). Football has been officially introduced in Indonesia since 1930 by the establishment of PSSI (Football Association of Indonesia) in Yogyakarta. The football lovers in Indonesia believe that football is a very attractive entertainment for them. They can feel what their favorite teams or players feel when winning a match. They are willing to jostle in order to watch a football match in stadium. The final match of the 2010 AFF Cup between Indonesia and Malaysia national teams proved how strong the love of Indonesian people to football. In fact, based on the result of The Nielsen Company’s research, the percentage of viewers who watched the second final match of the 2010 AFF Cup on 29th December 2010 was 65.7 % with a rating of 23.1. The match was watched by approximately 11.4 million people in 10 big cities in Indonesia (www.agbnielsen.net). The establishments of organizations and
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