The terminology can be a little confusing, but most experts these days use the term "cacao" to refer to the plant or its beans before processing, while the term "chocolate" refers to anything made from the beans, she explained. "Cocoa" generally refers to chocolate in a powdered form, although it can also be a British form of "cacao." Etymologists trace the origin of the word "chocolate" to the Aztec word "xocoatl," which referred to a bitter drink brewed from cacao beans. The Latin name for the cacao tree, Theobroma cacao, means "food of the gods." Many modern historians have estimated that chocolate has been around for about 2000 years, but recent research suggests that it may be even older.
Southwest State Bank’s lower Expense Ratio is a result of lower interest expense and non-interest expense. The first factor on better controlling expense is interest expense. The total interest expense of Southwest State Bank is 0.24% lower versus peers, which include the interest on CD’s over $100M (0.83% less), Total deposits (1.14% less) and so on. But the most important parts are the source of funds from Money market deposit accounts and Time deposits under $100M. Money market deposit accounts which need to pay only a little interest to our depositors are 20.40% higher than peers, but Time deposits which need pay a lot interest are 14.84% lower than our peers.
Many farms in Peru are very small and are used to produce subsistence crops; the country also has large cooperative farms. The chief agricultural products, together with the approximate annual yield (in metric tons) in the late 1980s, were sugarcane (6.2million), potatoes (2 million), rice (1.1 million), corn (880,000), seed cotton(280,000), coffee (103,000), and wheat (134,000). Peru is the world's leading grower of coca, from which the drug cocaine is refined. Peru’s population is ethnically diverse. About 45 percent is
For RumChata, The sweet Taste of Success Strategic Assessment November 3, 2014 This article depicts the success of RumChata which is a cream liqueur introduced to target Latin drinkers. The idea came from a non- alcoholic drink called Horchata which is found in Central America. This milky drink has a combination of crushed rice, almonds, cinnamon, and other spices which make this drink one of a kind. RumChata is infused with Caribbean rum from Barbados, real Wisconsin dairy cream and cinnamon, vanilla, sugar and other secret flavors that come from six countries as exotic as Madagascar. The websites shows well over 100 different types of drink recipes.
As well, more than 80 per cent of the world's coffee is exported from "developing" to "developed" countries, the result of which is an immense wealth disparity between those growing it and those consuming it (Pesce, 2013). Starbucks' success following Howard Schultz's purchase of the company in 1987 was largely the product of a particular historical moment, one rooted in the social and economic changes that manifested themselves in the built environment of the American metropolis from the 1970's to the present. Most contemporary observers saw Starbucks as a symbol of these changes – particularly those that fell under the complicated heading of gentrification – rather than recognizing it as an agent of change (Quicksey, 2012). Indonesia, the second dense population in the world, becomes the most promising country to market such products that is coffee. Historically, Indonesia has the culture of sipping cups of coffee.
What Drove the Sugar Trade? Sugar has been in use since about 9000 years and has spread throughout the world but it wasn’t until Christopher Columbus in 1493 introduced sugar cane to the Caribbean Islands that the sugar industry boomed. The main components that drove the sugar trade were the rising consumer demand and capital it produced. Before the fifteenth century many Europeans had no idea what sugar was and how significant it would become over the next few centuries. Sugar was used as a sweetener in other imports such as chocolate, coffee, and tea.
[pic] Kalia Hymes, Amy Isom, Joshua O’Brien Busa 308: Marketing Principles Prof. M. Simpson Table of Contents Company Description………………………………………………………………3 Business Mission……………………………………………………………………3 Marketing Objectives……………………………………………………………...4 Industry Analysis…………………………………………………………………..5 SWOT Analysis……………………………………………………….……………6 Target Market………………………………………………………….…………...9 Marketing Mix………………………………………………………….………….10 Marketing Research…………………………………………………….……...….17 Organizational Structure and Plans………………………………………………19 Financial Projections…………………………………………………………...….21 Summary…………………………………………………………………….….….22 Sources Cited……………………………………………………………………....23 Company Description The Coca-Cola Company, founded in 1886, is ranked number 94 in the Fortune 500 and number one in the beverage industry (Fortune 2007). They own four of the top five soft drink brands and serve over 6 billion consumers. Coca-Cola is headquartered in Atlanta, Georgia but “approximately 74% of its products are sold outside the US” (Coca-Cola Datamonitor, 2007). They recorded revenues of $24,088 million in 2006 and they have an employee count of approximately 71,000 (Coca-Cola Datamonitor 2007). The Coca-Cola Company is one of the leading manufacturers, distributors, and marketers of non alcoholic beverage concentrates and syrups.
Two years later, it eventually gained the exclusive rights to produce, market and sell Pepsi-Cola products throughout Brazil. In 2004, Belgian brewer Interbrew merged with Ambev, which became InBev. Brahma, the beer itself, was launched globally for the first time – the composition and taste of the beer was based on the very popular local brand Brahma Chopp. In 2008, American-based brewing giant Anheuser-Busch made the acquisition of InBev, and the merger became one brewing powerhouse now known as Anheuser Busch-InBev. This move effectively made the Brahma (as well as Antartica) brand currently owned by AB-InBev.
At the end of 2011, PepsiCo’s working capital was ($713) million, while Coca-Cola’s working capital was $1,214 million. This indicates that Coca-Cola had enough short-term assets to cover its short-term debt, while PepsiCo did not. PepsiCo is not working as efficiently as Coca-Cola is, causing slower collection. (c) What is the most significant difference in the asset structure of the two companies? What causes this difference?
Monique Webster Capella University December 18, 2011 Introduction to Microeconomics Unit 4 - Assignment 1 Case Study 1 The Coffee Crisis "The Coffee Crisis" Case Summary In the commercial coffee industry, there are two important coffee species - arabica and canephora, more commonly called robusta. Coffee arabica is descended from the original coffee trees discovered in Ethiopia. These trees produce a fine, mild, aromatic coffee and represent approximately 70 percent of the world's coffee production. On the world market, arabica coffees bring the highest prices. The better arabicas are high grown coffees generally grown between 2,000 to 6,000 feet above sea level though optimal altitude varies with proximity to the equator.