The cases of Anderson et al v. Pacific Gas and Electric and Jones v. Scotchwood are very similar yet have significant differences. Four decades after one of the world’s largest utility started dumping 370 million gallons of cancer-causing chemicals into unlined ponds in Hinkley, California, their actions were uncovered. There negligence caused many people and domestic animals in the high desert town of Hinkley to get sick. In the town of Scotchwood, the water pipes running throughout the town were deteriorating causing the parasite “Pindia” to contaminate the water. This parasite was not an immediate threat to healthy people of Scotchwood but to the people already sick with diseases causing weakened immune systems.
One resource that is at high risk of being contaminated due to fracking is water. The U.S Environmental Protection Agency (EPA) estimated that up to 140 billion gallons of water are used for 35,000 wells each year. Fracking procedures are even excluded from the safe drinking water act of underground injection controls and regulations except when diesel fuel is being used. That means these companies that perform fracking procedures avoid using diesel so that we have no idea what they’re putting in to the ground. Even some states allow fracking to be exempt from state water use regulation, an agreement limiting large water withdrawals; despite the fact that each fracking well uses up to five million gallons of locally sourced water.
This would be terrible for the people and creatures that rely on this mighty river to live. Dams, diversions and evaporation losses from reservoirs also contribute to the lessening of water available from the river, causing ecological consequences to wildlife living in and along the river. The Colorado River used to carry up to 85 to 100 million tons of silt or sediment to the Gulf of California where it deposited into the sea. The sediment helped things along the river path grow and flourish. Over the years, the silt has been collecting in Lake Mead, the nation’s largest reservoir, and it is predicted that over the next few hundred years this lake will fill up with silt.
Water Wars Ben Bernanke World Geography Ms. Glenda Witch June 25, 2010 Approximately one-third of the world’s population is suffering from water scarcity. The Great Lakes of the United States and Canada make up the largest body of fresh water on the planet, as those without search for fresh water, the very existence of the Great Lakes is in constant threat of diversion. Entreperneurs, farmers, and recreational users all have their eye on the prize, but with eight U.S. States and two Canadian Provinces now working to protect this important resource things are moving in the right direction. The Great Lakes consist of five lakes: Superior, Michigan, Huron, Erie, and Ontario. These lakes lie on the U.S./Canadian
Market Customization: Market Segmentation, Targeting, and Positioning “Coca-Cola has never disclosed how much it lost in the new Coke fiasco, though bottlers told Mr. Meyers of Beverage Digest that they took a hit of $30 million on unwanted concentrate for new Coke. The company also spent $4 million on market testing and taste comparisons with 200,000 consumers.” http://www.nytimes.com/1995/04/11/business/company-news-ten-years-later-coca-cola-laughs-at-new-coke.html Question: Can the failure of “New” Coke be attributed to shortcomings of Robert Goizueta’s Market Customization strategy. Answer: The Background: From 60% in 1950, Coca-cola’s market share had dropped to 24% in 1983. The market share was mainly lost to Pepsi-Cola. Coca-cola thus, in 1985, decided to introduce a new formula (unpopularly called New Coke) in-order to drive up sales.
Concerned with Pepsi’s success, Coca-Cola decided to replace its old formula with a sweeter variation and introduced a new product named “New Coke.” The author provided a detailed report about the $4 million budget that Coca-Cola spent on market research. The public was outraged. The product was a total failure. The company was forced to go back to the original taste within three months. Consumer behavior theories that are evident in this case: * Consumers’ perceptions * Consumers’ emotional attachment to the product * Consumers’
Assignment #2: The Coca-Cola Company Struggles with Ethical Crises June N. Lewis Professor J. Ziegler Ethics and Advocacy for HR Professionals – HRM 522 Strayer University October 31, 2013 Assignment #2: The Coca-Cola Company Struggles with Ethical Crises Delineate the ethical issues and dilemmas (as found in Chapter 3) the company faced. The Coca-Cola Company is the world’s largest beverage company. It is recognized as the world’s most valuable brand, with operations in more than 200 countries and it was worth an estimated $68.73 billion in 2009, but, even though the company has excelled over the years; it has encountered a number of ethical crises (Ferrell, Fraedrich & Ferrell, 2011). The company’s problem began at the executive level where many areas of the organization lacked quality leadership and was therefore deficient in handling a series of ethical crises which prompted many board members to lose faith in the company and resigned. The Coca-Cola Company has faced ethical, moral and discrimination problems since the early 1990’s, such as, racial discrimination, distributor conflicts, channel stuffing, intimidation of union workers, product safety, pollution, and the depletion of natural resources (Ferrell, Fraedrich & Ferrell, 2011).
2013).Pharmaceutical companies sometimes place active chemicals and waste into groundwater sources, in which almost all of the groundwater may be untreated which most likely cause contamination. (Herber, 2002). Abstract: Increase in the emissions of carbon dioxide by burning fossil fuels is the largest cause of environmental down grading resulting not only in global warming but also causing acid rain which alters the pH balance of ground water. Water is a universal solvent; however, its dissolving properties are very sensitive to changes in temperature and pH. Global economic growth has, unfortunately,
The Coca-Cola Water Neutrality Initiative Ade Adesida Benedictine University Addressing the public issue in this matter is that TCCC and the bottlers were consuming 82 billion gallons of water worldwide every year and were depleting all the ground water in a specific community. The performance-expectation gap is that the community/stakeholders wanted TCCC to find a way to either conserve, reduce the amount of water been used or replenish water. The stakeholders involved are the local community/village, World Wildlife Fund, The Nature Conservancy, The Humanitarian Organization, CARE, India Government, and India Resources Center (Lawrence and Weber, 2014.) Based on the expectation of the stakeholders, they wanted TCCC to find a way to reduce, recycle, and replenish ground water, which the residents of the community will have, enough water for themselves. According to Karl Albrecht strategic radar screen, the one that best fits this particular public issue with TCCC will be Geophysical Environment because it deals with water, which is one of the natural resources found in the ground.
There has been increasing awareness and concern for environmental implications over the ever growing bottled water industry. Concerns like; solid waste contribution to our countries landfills, the effect on water scarcity in source locations, and the vast amounts of oil expended and forever depleted from the production and transportation of water bottles across the country. Further contributions to environmental degradation include chemical leakage into our earth and its groundwater systems as well as the overall input to green house gases. This issue effects 130 countries directly and all others indirectly. But as the top consumer of bottled water, nowhere is that effect more pronounced then in America.