Apex Investors – Case Study Question 1 Is AccessLine an attractive investment opportunity? AccessLine’s vision was to assimilate cellular phone, paging, voice messaging, and traditional telephone services. With a couple of strong patents; “Remote Access Telephone Control Systems” and “Telephone Control System with Branch Routing”, AccessLine was equipped as an industry leader with first-to-market technology services. By linking state-of-the-art computer capability with a telephone network, the AccessLine system combined the power of computer technology with a telephone number. AccessLine had already gone through one round of financing and were producing positive cash flows.
When initially conceived, Iridium wanted to create a global communications network which would allow consumers to transmit voice, data, fax and paging through telephone transmissions to anyone located anywhere around the world at any time. The reason causing Iridium’s failure which was shortly after its launch was a mixture of several factors. Iridium’s key competency was its initiative in creating a global communications network by taking advantage of its high technology resources. However, Iridium falls short is in its marketing and sales. Initially, Iridium defined its target market as “anyone who might require wireless telecommunications”, which was too broad.
* Verizon Wireless Strategy is the having the best Network. Thus, the core competencies will be built around the network. Things like RF Engineers and wireless security experts would be detailed * Intel's strategy is to build the fastest most powerful CPUs. Thus their core competencies will be built around CPU engineering * Keller's strategy is to deploy the best on-line education technology. Thus their core competencies would be things like educational technology evaluation and on-line education curriculum development The best way to do this section is to apply the three tests of a core competency (page 123) to the strategy that you detailed in the Strategy Section.
1. What were some of the challenges that RIM faced to protect its intellectual property, and how did RIM handle those challenges? Research in Motion (RIM) is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. It was founded in 1984. While the strategy for RIM as per their annual report is valid, it is susceptible to criticism because Blackberries are great for email and phone calls but the consumer is looking for a device that goes beyond these capabilities and enhances their productivity from a personal and professional standpoint.
Some of the things that NCP does include file access, printer access, security. Using TCP/IP (transfer control protocol) which is also on layer three and four of the model, and it allows a network to communicate through ort 80 or also known as HTTP (Hypertext Transfer Protocol. These protocols would be chosen based on the security, and the devices it needs to access the internet. In anything to do with networks and computers security is always number one so putting a WPA2 enterprise with a wireless router, in place would be very beneficial for Kudler so the router and the network can have a passcode in place so there will be no outside influences to hack the system. The authentication of the Radius server will be used for the WPA Enterprise which the router uses is 802.
Theorizing Society Lok Wai Tung, Virginia How would Georg Simmel explain mobile phone. Introduction Social theories offer explanations of what happens to human behaviors when they live in the societies. They are frameworks that aimed to study social phenomena, especially in contemporary world, where social changes are rapid and new social problems arise every day. In this essay, I seek to examine how Georg Simmel’s “The Metropolis and Mental Life” would understand mobile phone in modern world. The mobile phone has received much attention from social scientists as it represents the advanced technological breakthrough during the modern times and portraying the lifestyle of modern people greatly.
When you design something or purchase a new product at the store; you as the consumer or designer must ensure that software is included. Now, we are concerned about whether software is no longer a barrier in the wide use of wireless information systems. As stated in earlier discussions, wireless technology has been around since the late 1800. With the invention of the Photo phone; then considered a useless tool, too advance for the time period. Later, it was determined that the technology of the photo phone could be harnessed and used to benefit our military
Assignment Questions 1. Based on the three customer personas, which customer segment should Ontela target? In order to increase the use of wireless carrier service and average revenue per user (ARPU), Ontela conducted a research to select the right Personas, which determines their resources allocation. Based on these criteria, Regina, the teenager should be considered as the primary target. The size of the segment is big and wide.
Our wide-reaching digital campaign for the Samsung Smart TV is no exception, and the following is an in-depth look at the methods used to create a campaign that we believe will have far-reaching results. Before starting on our campaign, we decided to do an analysis of the industry and how Samsung’s product fits in with the rest. After secondary research into the TV and Smart TV industry, Samsung as a company, and Samsung’s Smart TV itself, we compared Samsung to its biggest competitors and initiated an online survey as well as some in-person interviews to see what customers currently think about Samsung’s Smart TV. With this information, we developed a SWOT analysis for the product to determine its current positioning in the consumer marketplace. Based on our research, we refined and embellished upon the target audience suggested and created an overall strategy highlighting the single most important thing that we want consumers to remember, namely that with Samsung’s Smart TV, consumers can “Invest in an interactive experience that everyone can enjoy.” Due to Samsung’s already outstanding website with well-displayed interactive content, we decided to attempt to drive consumers from applications they
Statistics showing size and growth of the current industry ii. Success and struggles of current industry iii. Thesis statement- The cell phone industry’s future will consist of a few major companies and a few smaller companies all trying to find their place in the market to compete with each other both foreign and domestic by making many technological advances to help make cell phone usage safer and cheaper. II. Current Industry a.