Choosing An Organization To Write About Essay

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MKT401 AAFES is a government owned organization that runs and administers Base Exchanges and Post Exchanges around the world. Their Headquarters is out of Dallas, Tx. AAFES mission is to provide quality merchandise and services at uniformly low prices to active duty military, Guard and Reserve members, military retirees and family members, regardless of where they’re stationed. They also donate 100 percent of earnings back to each customer for quality of life programs and modern places to shop. The types of contributions AAFES provides for each soldier and airman and there families make AAFES a major non-pay benefit to customers. More than 70% of AAFES earnings are paid to Morale, Welfare and Recreation Programs. In the past 10 years, more than $1.93 billion has been contributed by AAFES to the Army and Air Force. The monies are used to increase the quality of life for each soldier and airmen, including their families. The funds are used for creating new libraries, sports programs, swimming pools, youth activities, tickets and tour services, bowling centers, hobby shops, music programs, outdoor facilities and unit functions. AAFES is also a major source of employment for members of the Army and Air Force family. More than 44% of the 55,600 AAFES associates are military family members. Many associates have worked for years with AAFES as they’ve moved from one installation to another with their military sponsors. Another 6% of associates are military members who work part time in exchanges during their off duty hours. AAFES operates around 10,500 facilities worldwide, supporting 25 separate businesses in 25 countries and overseas areas, and in every state in the union. These include 1,423 retail facilities, 171 are main stores or shopping centers and close to 200 are military clothing stores on Army, Air Force, and Marine installations around the world.

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