1. The RDA averages for males between the ages of 19 and 24 include the following, 56 grams of protein, 3,000 IU’s of Vitamin A, 90 milligrams of Vitamin C, 400 micrograms of Folate, 1000 milligrams of Calcium, and 8 milligrams of Iron. With my current diet I consumed 72 grams of protein, which is 16 grams higher than RDA recommends. For Vitamin A I only consumed 1900 IU’s, which is almost half of the recommended 3,000. I went over the RDA recommended for Iron and Vitamin C, the RDA wants 8 mg’s of Iron and I averaged 11.
Kellogg’s frosted mini wheat’s were priced at three dollars and ninety-nine cents for a box of eighteen ounces. Kellogg’s cereal comes in a rectangular light orange box. Across the top of the box the words “Excellent source of fiber & made from 100% whole grain” are written in white across a green banner. On the left bottom corner there is a white large bowl of mini wheat’s, across a yellow banner says “Original lightly sweetened whole grain cereal.” The box is made of one hundred percent recycled paperboard. On the other hand the Stater Brothers version of this cereal called bite size frosted shredded mini wheat were priced at two dollars and ninety-nine cents for a box of eighteen ounces.
Large print and dynamic graphics on the new cereal packages exclaiming “75% LESS SUGAR” are designed to catch the parent’s eye and increase sales. Concerned about the problem of childhood obesity and their children’s weight gain, parents will be more likely to purchase the cereals. The research and development team has reformulated the products using a sugar substitute – a synthetic carbohydrate. However, the actual carbohydrate content of the “less sugar” product is virtually the same as the high sugar version - at best, resulting in only 10 fewer calories per bowl, so it offers no significant weight loss advantage. The reduction in calories is calculated on a smaller portion size.
Yogurt in their time was simply made of milk inoculated with a bacterial culture. Food today, for example, has a lot of high-fructose corn syrup as a main ingredient, says Pollan. It helps sweeten food so it tastes better. It is used mainly because it is cheap. Pollan suggests this is not good for people however this direct link has not yet been made in scientific studies (Battle, Free Lance-star 1).
Many people think that diet soda is healthy because diet soda only contains no fat, low or no calories and no sugar. A can of soda can provides 140 calories, whereas a can of diet soda only provides 4 calories. If we switch from a regular soda to a diet soda then we can save up to 146 calories. Therefore some healthy experts recommended to drink diet soda instead of regular soda. In a can of 12 oz diet soda, there are a total fat of 0.7g, no saturated fat, no polyunsaturated fat, no monounsaturated fat, no cholesterol, 28mg of sodium, 25mg of potassium, 0.84g carbohydrate, no dietary fibre, no sugars and 0.39g of protein.
With North Americans on average consuming less than 50% of the dietary fiber that is recommended for good health, fiber is being more pushed in the media and in the food industry as well as by nutrition professionals. Fiber plays a key role in good health. A few of the key things fiber does are it helps with preventing constipation, reducing risks for colon cancer, improving gastrointestinal health, and increasing satiety. One the main substitutions changed in the control recipe was the all natural sugar cane, which was substituted with English Toffee flavored SweetLeaf Liquid Stevia. Liquid Stevia is a zero calorie, zero carbohydrate, and zero glycemic index.
Nutrition 150 02 October 2012 3 Day Analysis Summary By analyzing the results from my three day analysis in the Macronutrient Distribution report I can assess what percentage of my kCal’s came from fat, carbohydrate and protein. Fat 25.2% of kCal’s from my intake came from fat and according to the AMDR’s range of 20-35%, I am right around the middle which means I am ok with my fat intake. I still need to make sure that I am consuming the right types of fat though and not processed saturated ones. Carbohydrate 62.1% of kCal’s from my intake came from carbohydrates and according to the AMDR’s range of 45-65%, my carbohydrate intake is on the high side which means that I need to cut back to decrease my disease risk. I need to analyze the types of carbohydrates that I am consuming and make sure that the majority are whole grains and nutrient dense.
Case Study - Marco Marco’s Nutrients Consumption Compared with Dietary Reference Intakes 1. Dietary Reference Intakes for fiber, iron, calcium, sodium, and vitamin A For a 28-year-old male like Marco, Reports from Dietary Reference Intakes (DRI) provides the following recommended adequate intakes (AI) or Recommended Dietary Allowances (RDI): 38 g of fiber per day, 8 mg of iron per day, 1,000 mg of calcium per day, 1.5 g of sodium per day, and 900 µg of vitamin A per day. The tolerable upper limit (UL) per day is 45 mg of iron, 2,500 mg of calcium, 2.3g of sodium and 3,000 µg of vitamin A for a man of Marco’s age. (Dietary Reference Intakes) 2. Nutrients Marco actually consumed per day Table – 1 shows how much each of the five nutrients – fiber, iron, calcium, sodium, and Vitamin A is contained in each food Marco consumed on the given day and the total amounts calculated in accordance to Health Canada publications - Nutrient Value of Some Common Foods.
Because of the initial unsuccessful testing of the blueberry based cereal, Healthy Berry Crunch was not put through the normal testing to ensure complete customer acceptance, it did show good results in limited testing. Because of budget restraints, Health Berry has not gone through the typical UC testing. Strategically, introducing Healthy Berry as a Eurobrand is very risky. As shown in the data, cereal consumption varies greatly through Europe. From a total consumption of 8 kg/year in the UK, to only 0.5 kg/year in Italy.
As a result advertising did not attract customer attention. Also the program did not focus on all of marketing mix strategy (4P) but only one which is promotion by using media. Differently from the old campaign “Got Milk” campaigns has applied all 4P into their strategy. Milk product itself has attached with other product such as cereal, cookie or sandwich. Furthermore it is produced in many favored which aim to reach varies of targeted audience.