Cement Industry Essay

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“ANALYSIS OF THE INDIAN CEMENT INDUSTRY” Project Report Submitted to Alliance Business School in Partial Fulfillment of the Requirements of the Post Graduate Program in Business Management course. Submitted by GROUP – 4 Under the Guidance of Dr. GERVASIO S. F. L. MENDES and Dr. R. VENKATAMUNI REDDY FEBRUARY 2009 DECLARATION We hereby declare that the dissertation work titled “ANALYSIS OF THE INDIAN CEMENT INDUSTRY”, is a record of independent study carried out by us under the guidance of Dr. Gervasio Mendes and Dr. R. Venkatamuni Reddy, Faculty, Alliance Business School, Bangalore. This dissertation has not formed the basis for the award previously of any Degree/ Diploma or any other similar titles of any university. Date: 23.02.2009 BANGALORE MEMBERS GROUP – 4 PGP – I ALLIANCE BUSINESS SCHOOL 2 ACKNOWLEDGEMENT We would like to express our profound gratitude and grateful thanks to Prof. Gervasio Mendes and Prof. R. Venkatamuni Reddy for giving us the opportunity to study this course and undertake this research. We thank them for showing interest in our research and giving us their valuable advice. GROUP 4 Anjana Ashok, Divya Mohan, Jitesh Nangia, Priya Bhutada, Priyanshu Mishra, Swati Khurana 3 CONTENTS Chapter Chapter Name No. I Introduction  Global Cement Industry  Indian Cement Industry  Evolution of the Indian Cement Industry Page No. 9 15 16 II Research Design  Statement of Problem  Objectives of the Study  Scope of the Study  Tools and Techniques for Data Collection  Limitations of the Study 21 21 21 21 22 III Industry Analysis  Structure of the Indian Cement Industry  Status of the Indian Cement Industry over the periods  SWOT Analysis  Porter’s Five Forces model  Reasons for the growth of the Cement Industry  Indian Cement Industry Demand Drivers – 2008 30 26 28 28 24 25 IV
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