Case Study: Expected Ticket Revenue For Weston University

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Memo To: Gail Kaciuba From: Shibing Ren Date: 4/1/2013 Subject: Expected Ticket Revenue for Weston University Seven home games consist of four regular games, two games in Bloomington University and Norwalk University, and one night game. I divided expected ticket revenue into three parts because the seven games have different total attendance and prices per ticket. Each part uses the formula to compute expected ticket revenue by multiplying total attendance by price per ticket. However, there are some differences between these three parts. For instance, the games in Bloomington University and Norwalk University have higher attendance than a regular game, which is 30% and 20% respectively. Bloomington University also has a 30% higher

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